Supercell's star-studded ad campaign for Squad Busters features celebrities like Chris Hemsworth and Ken Jeong embodying iconic characters in a friend group dynamic.
The ad highlights the multiplayer and competitive nature of Squad Busters through a comedic film directed by Jody Hill, showcasing a tight-knit squad taking on everyday challenges together.
Supercell's much-anticipated Squad Busters is the company's first release in five years, with impressive download numbers during its soft launch, emphasizing the company's goal of creating memorable games.
The Squad Busters campaign will extend beyond the ad, with promotions on the App Store, Google Play, and TikTok, indicating a comprehensive marketing strategy.
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