Can you sell a personal-branded business? Absolutely! But it's going to take some smooth moves and smart planning. Think about icons like Oprah; her brand could keep going even without her. The value is in the legacy, the products, the systems, and the people.
Having built, scaled, and shifted my own personal-branded business, I've experienced the magic and challenges and shared about this journey on the Grow to CEO podcast. Transitioning from a personal to a company brand might seem like a daunting task, but it's about trusting the process. It has been your name, face, and vibe that gave your business its initial push, but now, it's about creating a legacy bigger than you.
[
add
]
[
|
|
...
]