The chain counters a social media trend of people filming orders as they're prepared to back claims of a policy of smaller portions--or to goad employees into stuffing burritos to bursting.
The trend went far enough that many uploaded clips touted that the act of recording their food preparation resulted in super-sized servings getting dished up by nervous employees--a claim that seems to encourage more people to try the so-called "Chipotle phone hack."
A variation of the Chipotle TikTok video fad, meanwhile, involves diners capturing their orders being put together, then leaving in protest without paying when they feel they're being underserved.
As these customer-shot videos went viral and encouraged a contentious mindset among some diners, Chipotle management issued an official denial, saying that portion sizes remained the same and squelching the notion their food was getting super-sized by cell phone videographers' efforts.
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