The ad follows one man - with a pair of boys with unruly hair and long beards - as he walks on the beach, goes for a jog, hangs out in a hot tub and celebrates at a wedding, before he uses a Manscaped trimmer to give them a clean-shaven look.
How can we showcase that in a way that's meaningful and memorable, but also true to not just the brand, but the audience of men? In some ways, that area is an extension of yourself.
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