In CIO's 2021 State of the CIO survey, a majority of IT leaders selected 'data/business analytics' as the primary tech initiative for IT investment.
Analytics initiatives commonly disappoint stakeholders due to issues like poor data quality, siloed data, vague business objectives, and inflexible feature sets.
New technologies, approaches, and methodologies are emerging to mitigate the common pitfalls of data analytics projects and increase their success rates.
Articles from various tech publications provide guidance on improving analytics projects, emphasizing clear goals, iterative development, and leveraging new technologies like cloud and machine learning.
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