"OpenAI said it would start showing ads in ChatGPT to some US users, ramping up efforts to generate revenue from the AI chatbot to fund the high costs of developing the technology. The ads will be tested with users on the company's free tier and the lower-priced Go plan that it is now expanding globally, OpenAI said on Friday. They will show up in the coming weeks and will be separate from the answers generated by ChatGPT. Users on the more expensive Plus, Pro, Business and Enterprise tiers will not have ads. OpenAI also said that advertising would not influence ChatGPT's outputs and that user conversations would not be shared with marketers."
"The move marks a major departure for the company that had so far relied on subscriptions. It shows the pressure OpenAI faces to increase revenue as it spends heavily on data centers and prepares for a widely anticipated initial public offering. The money-losing startup plans to spend more than $1 trillion on artificial intelligence infrastructure by 2030, but has not given details on how it plans to fund it. Analysts said that ads could unlock a significant revenue stream from ChatGPT's 800 million weekly active users,"
OpenAI will test advertising in ChatGPT for some US users on the free tier and the lower-priced Go plan, with ads appearing in coming weeks and kept separate from chatbot answers. Paid tiers (Plus, Pro, Business, Enterprise) will remain ad-free. OpenAI said ads will not influence ChatGPT outputs and that user conversations will not be shared with marketers. Ads will not be shown to users under 18 and will be blocked around sensitive topics. The move aims to raise revenue as OpenAI spends heavily on data centers and plans large AI infrastructure investments. Analysts warn ads could both unlock revenue from 800 million weekly users and risk user trust or drive migration to rival chatbots.
Read at New York Post
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