Inside China's micro-drama boom: How one-minute episodes are taking cellphone viewers by stormMicro-dramas are shaping a new era of fiction consumption, tailored to fit modern, fast-paced lifestyles.
'Run Lola Run' Still Packs a Propulsive Punch: Tom Tykwer and Franka Potente on Bringing Their '90s Hit Back to TheatersYoung moviegoers are interested in classic reissues in theaters, like the 4K restoration of 'Run Lola Run' by Sony Pictures Classics.
Inside China's micro-drama boom: How one-minute episodes are taking cellphone viewers by stormMicro-dramas are shaping a new era of fiction consumption, tailored to fit modern, fast-paced lifestyles.
'Run Lola Run' Still Packs a Propulsive Punch: Tom Tykwer and Franka Potente on Bringing Their '90s Hit Back to TheatersYoung moviegoers are interested in classic reissues in theaters, like the 4K restoration of 'Run Lola Run' by Sony Pictures Classics.
Skeleton Crew is a kid-friendly reminder of who Star Wars is forSkeleton Crew aims to reconnect Star Wars with its youthful roots amidst a sprawling franchise-focused on nostalgia.
How Samsung, Pampers and NBC struck gold at Paris OlympicsThe Paris 2024 Olympics are seen as a cultural shift in brand marketing, focusing heavily on digital engagement to attract a younger audience.
Report Suggests that Meta and YouTube Worked to Target Teen Users with IG PromotionsYouTube and Meta collaborated on covert ad project targeting teenagers for Instagram on YouTube, violating own ad rules.Google benefits from ad revenue, Meta aims to retain young audiences from TikTok amidst scrutiny and potential policy changes.
The Olympics Have a Gap That Netflix Is Trying to FillThe International Olympic Committee is collaborating with Netflix to produce sports documentaries to attract a younger audience.
3 Things Brands Need to Know About the First Real 'TikTok Olympics'Brands Need to Gear Up for the First Real 'TikTok' Olympics
MLB bringing back Players Weekend in AugustMLB dedicates three days in August to showcase players beyond stats.
How one of the biggest political TikTokers actually makes a livingVitus 'V' Spehar of Under the Desk News creates short informative videos on TikTok to make news more accessible to a younger audience, facing unique challenges as a mix of news anchor and internet personality.