Why Do We Love the Macy's Thanksgiving Day Parade So Much?The Macy's Thanksgiving Day Parade has become the most-watched non-sporting entertainment event in recent years, surpassing traditional award shows.
Digested week: From Cruise in Paris to Truss in BecclesThe Olympics rejuvenated public spirit and engagement through captivating presentations and the ambiance of Paris.Viewership surged significantly, revealing an increased interest in the Olympics.
LeBron: Women's hoops on rise thanks to 'icons'LeBron James praises star power in women's college basketball as a reason for its popularity.Comparing viewership, women's NCAA Elite Eight game attracted significant audience, rivalling top men's games.
More Tuned In for State of the Union Than Last YearPresident Biden's State of the Union address doubled as a campaign kickoff speech.Nielsen reported an estimated 28 million viewers for Mr. Biden's speech on major cable and broadcast networks.