#viewer-behavior

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Television
fromSlashGear
2 weeks ago

How Do TV Companies Decide Which Streaming Service Gets A Button On Your Remote? - SlashGear

TV remotes have become advertising platforms, influencing viewer behavior and generating lucrative revenue for manufacturers and streaming services while disadvantaging smaller platforms.
fromMarTech
1 month ago

Why YouTube SEO requires a different strategy than blogs | MarTech

YouTube's algorithm prioritizes signals that indicate whether people enjoy the content. And with recommendations driving 70% of what gets watched on the platform, understanding how that algorithm works is essential to building a successful strategy.
Video games
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