#user-journey-maps

#user-journey-maps

The article discusses different types of user journey maps and their purposes.

It highlights key elements to include in a user journey map, such as stages, touchpoints, emotions, painpoints, and opportunities.

User personas provide a human face to data, helping teams empathize and design with real user needs in mind.

User journey maps visualize the user experience, identifying opportunities to improve and enhance each touchpoint.