In the latest issue of Bon Appétit magazine, we're traveling far and wide. To Mexico City in search of the best gorditas, to Hong Kong to explore cha chaan tengs, and to a truck stop in Wyoming that's turning out first-rate blistered naan, biryani, and more.
"Our iconic trains have long connected guests with some of the country's most extraordinary landscapes, and these Suites elevate that experience to an entirely new level," Chris Tallent, Journey Beyond's CEO, said in a statement.
Rather than chasing diminishing returns through additional advertising, the agency advocated for an entertainment product: a film that could function as a vehicle for repositioning perception while operating as a single investment with long-tail value, capable of shaping how audiences feel about a place over time and across markets.
'Travel inspiration used to be aspirational. Today, it's practical. 'People aren't just seeing where to go on TikTok, they're seeing exactly how to get there, what it costs and how smooth the journey really is. 'That visibility builds confidence, particularly for solo travellers and first-time long-haul trips. 'When someone watches a real person navigate an airport or a destination successfully, the mindset shift is simple: if they can do it, so can I.'
The off-season practically vanished in many parts of the world. Remote work, social media frenzy, and ruthless dynamic pricing have turned fall and spring into peak-season clones. Even winter is no refuge anymore. The idea of an off-season is 100% disappearing.
We're spoiled for choice when it comes to reasons to travel in 2026. Whether you plan to take a trip inspired by a favored period drama; want the best views of the solar eclipse on August 12; or hope to be the first to embark on a luxury train journey across Saudi Arabia, here are 26 things to be excited about as you plan this year's travels.