When Apple's M4 processor came to the MacBook Pro laptop line, we noted how it improved upon the already powerful M3 Pro and M3 Max with smooth performance, a more efficient battery, and a new Thunderbolt 5 port for blazing-fast data transfer speeds. One of the best things about the new M4 MacBook Pro is that it starts at the same price as last year's M3, making it that much easier to consider.
Besides the improvements to Apple's proprietary AI, Apple Intelligence, the MacBook M4 Pro and M4 Max have some hardware upgrades -- notably, the USB-C Thunderbolt 5 ports -- becoming some of the first laptops on the market to support faster than 120Gbps transfer speeds, 240W charging, and even better performance with external monitors. For professional creatives who use external GPUs and need a portable system that can move large files in a flash, this alone could make the MacBook Pro M4 a worthy upgrade.
Creative professionals demanding speed, reliability, and ample storage have always had LaCie portable SSDs by their side. The Seagate brand has been at the forefront of transforming the external hard disk (and solid state drives now) with its distinguishable orange bumper for protection against falls and splashes. A reason creatives from all walks of life love that charming orange powerhouse on their work desk, which, with a new tweak, is becoming even faster, more capable, and robust.
