The integration of cameras to enable various video-based services in commercial vehicle environments has become one of the strongest trends over recent years, in a fleet video telematics sector that is set to grow by 16% globally to 2020.
Besides making cars, what do Rivian and Toyota really have in common? I'd say that they share an unfortunate sense of bad timing. It's not their fault, either. But both companies picked a rough year to launch crucial new electric-vehicle products, now that EV tax credits are gone and the U.S. government has largely soured on electrification from a policy perspective.
Everyone is entitled to their own opinion, but that's pretty demonstrably false. It's a good reminder that consumer sentiment often lags the reality on the ground. Americans don't have a damned clue who makes good EVs. That's what I took away from the January, 2026 edition of the Electric Vehicle Intelligence Report, which measures consumer sentiment toward EV brands. Surveyed consumer sentiment toward EV brands seems to be based on vibes and internal-combustion car experience, not anything resembling reality.