#supporters-culture

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Miami Marlins
fromSoccer News
5 hours ago

Los Angeles FC v Orlando City: Perelman proud of awesome attitude - Soccer News

Martin Perelman is pleased with Orlando City's player attitude despite recent struggles and an injury crisis ahead of their match against LAFC.
#sports-marketing
Marketing
fromDigiday
10 hours ago

High stakes, big budgets: How brands are navigating a massive sports year

Brands are prioritizing long-term partnerships over costly live sports advertising due to economic uncertainties and high costs of ad placements.
LA Clippers
fromESPN.com
1 day ago

Inside the Clippers' Wall: How 4,500 fans turn the Intuit Dome into chaos

The Intuit Dome features a unique design element called 'The Swell' that creates a challenging environment for opposing players.
fromwww.bbc.com
20 hours ago

From shame to pride - inside Europe's most exciting league

The table is so tight that the title race and the fight to survive relegation looks like going to the wire, with teams battling for Europe still also looking over their shoulder at the relegation zone.
Europe politics
fromESPN.com
1 day ago

Fanatics takes over exclusive NFL trading card license

"It's a spectacular moment for our company, for the industry and for collectors. The things we're doing with the PREM1ERE and NFL Honors Gold Shield patches deepen and strengthen connections and storytelling. We're enhancing fan experience."
National Football League
fromRiggo's Rag
1 day ago

Commanders may have found something big in signing fans barely noticed

On the Commanders' signing DT D.J. Davidson, a source indicates the team is planning on running some defensive sets with three bigs, so adding more depth in that area was a big reason for the signing. Davidson has nose/DT flex, and imagining him playing alongside Tim Settle is attractive.
Washington DC
#ncaa
Boston Celtics
fromThe Atlantic
2 days ago

The Lesson of a Thrilling March Madness

The NCAA tournament showcases that financial changes in college sports do not diminish the passion and quality of the game.
Washington Wizards
fromNewsday
4 days ago

March Madness: Here's a storyline to watch about each of the Final Four teams in the men's field

Arizona and Michigan are the only No. 1 seeds to reach the Final Four, while Duke was eliminated by UConn.
Boston Celtics
fromThe Atlantic
2 days ago

The Lesson of a Thrilling March Madness

The NCAA tournament showcases that financial changes in college sports do not diminish the passion and quality of the game.
Washington Wizards
fromNewsday
4 days ago

March Madness: Here's a storyline to watch about each of the Final Four teams in the men's field

Arizona and Michigan are the only No. 1 seeds to reach the Final Four, while Duke was eliminated by UConn.
#football
Soccer (FIFA)
fromwww.bbc.com
2 days ago

Forget Forest & Spurs... Barrow are the kings of chaos

The 2025-26 season is marked by unprecedented managerial changes across various football clubs, with Barrow experiencing the most turmoil in League Two.
Soccer (FIFA)
fromwww.bbc.com
2 days ago

Forget Forest & Spurs... Barrow are the kings of chaos

The 2025-26 season is marked by unprecedented managerial changes across various football clubs, with Barrow experiencing the most turmoil in League Two.
#scotland-football
Liverpool FC
fromwww.bbc.com
2 days ago

'Scotland fans can fret - but they need to keep perspective too'

Scotland supporters are expressing frustration with the team's recent performances despite showing competitiveness in matches.
English Premier League
fromwww.bbc.com
5 days ago

'Scotland's Hampden warriors return to reserved selves'

Scotland's recent match lacked excitement and standout performances, contrasting sharply with their previous victory against Denmark.
Liverpool FC
fromwww.bbc.com
2 days ago

'Scotland fans can fret - but they need to keep perspective too'

Scotland supporters are expressing frustration with the team's recent performances despite showing competitiveness in matches.
English Premier League
fromwww.bbc.com
5 days ago

'Scotland's Hampden warriors return to reserved selves'

Scotland's recent match lacked excitement and standout performances, contrasting sharply with their previous victory against Denmark.
Bayern Munich
fromESPN.com
3 days ago

Amon-Ra St. Brown: Lions game in Germany dream come true

Amon-Ra St. Brown will play in a 2026 NFL game in Germany, fulfilling a lifelong dream.
Careers
fromFast Company
3 days ago

March Madness fatigue: Why some office workers hate 'sportsball'

March Madness can create workplace exclusion and distraction, highlighting the need for inclusive team culture.
LGBT
fromLGBTQ Nation
2 days ago

Transmasc trio places third at Ironman triathlon: "I felt my inner child just explode out of me" - LGBTQ Nation

Transmasculine athletes celebrated their achievements while addressing discrimination against trans individuals in sports after the IOC's ban on transgender women.
fromOver the Monster
3 days ago

Today on OTM: Did you forget how much of a grind baseball is?

The offense feels like it's been slumping for weeks, even though it's only four games. Baseball season is a grind, though, and nobody wins 162 games in a row.
Boston Red Sox
Arts
from48 hills
3 days ago

Live Shots: Hoops, wands, fans flew fabulously at 'The Flow Show' - 48 hills

The Flow Show showcased diverse movement forms with props, blending scripted performances and improvisation to create a captivating experience.
Washington Nationals
fromTalkNats.com
3 days ago

Game #4 First visit to the City of Brotherly Love | TalkNats.com

The Washington Nationals secured a series win to start the 2026 season, facing the Philadelphia Phillies with key player debuts.
LA Dodgers
fromDodgers Nation
3 days ago

Dodgers fans most optimistic among all MLB fanbases

Los Angeles Dodgers fans are the most optimistic in MLB, with 99.8% favoring hope for the upcoming season.
Manchester United
fromUnited In Focus
3 days ago

Joshua Zirkzee says there's a feeling at Man Utd unlike any other club, 'You look around...'

Joshua Zirkzee expresses admiration for the unique atmosphere and history of Old Trafford, highlighting its unmatched mystique in football.
#sports
fromSilicon Canals
1 week ago
Relationships

Men who say "we" when referring to their favorite sports team aren't delusional - they've found one of the last remaining places in adult life where belonging is unconditional, identity is shared without negotiation, and nobody asks them to explain why it matters so much - Silicon Canals

Running
fromwww.theguardian.com
5 days ago

Readers reply: American football takes for ever. In which other sports do you spend most of your time not playing the game?

Many sports involve significantly more downtime than actual gameplay, with activities like golf and sailing exemplifying this phenomenon.
Relationships
fromSilicon Canals
1 week ago

Men who say "we" when referring to their favorite sports team aren't delusional - they've found one of the last remaining places in adult life where belonging is unconditional, identity is shared without negotiation, and nobody asks them to explain why it matters so much - Silicon Canals

Men's identification with their sports teams fosters a sense of community and identity without the need for qualifications or conditions.
Washington Redskins
fromRiggo's Rag
3 days ago

Trey Amos just flipped the script on what Commanders fans were dreading

Trey Amos is recovering well from a fractured fibula and is optimistic about his return to the Washington Commanders.
San Francisco Giants
fromThe Oaklandside
3 days ago

Oakland sports calendar: Roots, Falcons, Storm seasons kick off; the Ballers' 'Battle of the Bay'

Oakland Roots started their season with two wins, currently holding a 2-1-1 record in the USL Championship League.
fromBleacher Nation
4 days ago

Sorry, Kid ... That's Why You Don't Wear a Cardinals Jersey to Wrigley Field - Bleacher Nation

"You're a Cardinal fan!" Immediately tosses it to someone else. An all-time move from McGregor, one that was immediately appreciated by the booth broadcasters, who couldn't stop laughing.
Chicago Cubs
Toronto
fromJays Journal
5 days ago

3 best moments from Blue Jays emotional pregame ceremony

The Toronto Blue Jays celebrated 50 years of baseball with an emotional pregame ceremony featuring memorable video packages and iconic players.
Boston Bruins
fromwww.theguardian.com
4 days ago

After 12 years, a USMNT loss to Belgium still carries a World Cup weight

Pochettino remained stoic as the USMNT collapsed under pressure from Belgium, conceding five goals after initially leading.
Boston
fromThe New Yorker
5 days ago

A New Bill Wants to Help Keep Home Teams-Well-at Home

A new bill aims to help cities retain sports franchises by providing fairer opportunities against wealthy owners threatening relocation for subsidies.
fromIndependent
5 days ago

David Kelly: Ireland's passion play requires adaptation to ensure returning audience retains the faith

Ireland were cannibalised by their own emotions as the irrepressible energy slowly lapsed with fatigue.
Europe news
Brooklyn Nets
fromAndscape
6 days ago

How Nets Unite turns Barclays Center into a reflection of Brooklyn - Andscape

The Brooklyn Nets hosted Women's Impact Night, featuring mascot Ellie the Elephant, to celebrate diversity and community engagement in honor of International Women's Month.
NYC LGBT
fromQueerty
6 days ago

Predators Pride Night hockey jersey goes viral for best & worst reasons - Queerty

Major sports teams, including the Nashville Predators, continue to support LGBTQ inclusion through events like Pride Nights despite political backlash.
Marketing
fromFast Company
1 day ago

Brands are getting more physical

Marketers are increasingly focusing on physical experiences to foster human connection and emotional engagement with consumers.
fromDefector
2 days ago

It Is Time To Canonize A New Baseball Saint | Defector

To hit for the Saint Cycle, a player must only sacrifice themselves in every plate appearance. They cannot be glorified with a hit, and in each trip to the plate, they must be saintly in a new way.
Miami Marlins
Liverpool FC
fromBBC
4 days ago

More than the Score - From Salah to LeBron: How do fans cope when their favourites leave? - BBC Sounds

Mohamed Salah will leave Liverpool after nine years, marking the end of an era for the club and its fans.
#tottenham-hotspur
Soccer (FIFA)
fromwww.bbc.com
2 days ago

Tottenham Supporters' Trust says it cannot support De Zerbi appointment

Opposition is growing among Tottenham fans to Roberto de Zerbi's appointment due to his support for Mason Greenwood.
Soccer (FIFA)
fromwww.fourfourtwo.com
4 days ago

Tottenham Hotspur fan groups publicly oppose Spurs' imminent Roberto De Zerbi appointment

Tottenham Hotspur fan groups oppose hiring Roberto De Zerbi due to his past association with Mason Greenwood and concerns over respect and inclusion.
Soccer (FIFA)
fromwww.bbc.com
2 days ago

Tottenham Supporters' Trust says it cannot support De Zerbi appointment

Opposition is growing among Tottenham fans to Roberto de Zerbi's appointment due to his support for Mason Greenwood.
Soccer (FIFA)
fromwww.fourfourtwo.com
4 days ago

Tottenham Hotspur fan groups publicly oppose Spurs' imminent Roberto De Zerbi appointment

Tottenham Hotspur fan groups oppose hiring Roberto De Zerbi due to his past association with Mason Greenwood and concerns over respect and inclusion.
New York Mets
fromDodgers Nation
2 days ago

ESPN Star Returning to Baseball for One Special Game

Joe Buck will return to broadcast a special baseball game on April 15, honoring Jackie Robinson, after stepping back from baseball coverage.
English Premier League
fromwww.theguardian.com
3 days ago

The Breakdown | Parling's TV spat with Doyle symbolises the tug of war for rugby's modern soul

Geoff Parling's reaction to a TV presenter on the pitch became a viral moment, highlighting tensions between media and sports preparation.
LA Kings
fromwww.bbc.com
1 week ago

Lions and Hatters add Cup to Trophy successes

London Lions won the Super League Basketball Cup, defeating Manchester 83-74, with MVP Kameron McGusty leading the team to victory.
#nfl
Washington Redskins
fromRiggo's Rag
4 days ago

Commanders' move that barely made noise is now getting serious praise

Rachaad White's signing by the Commanders is viewed as a potential steal in free agency, enhancing their running back options.
fromDefector
1 month ago
National Football League

Two Sourpusses Missing Out On The Hall Of Fame Is The Most Uplifting Story Of Super Bowl Week | Defector

Washington Redskins
fromRiggo's Rag
4 days ago

Commanders' move that barely made noise is now getting serious praise

Rachaad White's signing by the Commanders is viewed as a potential steal in free agency, enhancing their running back options.
Washington Nationals
fromRiggo's Rag
1 week ago

Commanders rightfully rewarded the cult hero who refused to disappear

Jeremy Reaves has signed an extension with the Washington Commanders, solidifying his status as a key player and leader on the team.
fromDefector
1 month ago
National Football League

Two Sourpusses Missing Out On The Hall Of Fame Is The Most Uplifting Story Of Super Bowl Week | Defector

fromThe Falcoholic
1 week ago

The Falcoholic Reacts: Excitement for Georgia's Finest

Ojulari set the Giants' record for most sacks by a rookie in 2021. His quick first step and relentless motor made him a handful for opposing tackles to contain.
New York Giants
Boston Celtics
fromBoston.com
6 days ago

World Cup friendly match at Gillette was an 'amazing' off-day field trip for the Celtics

Celtics players bonded at a friendly soccer match between France and Brazil, with highlights including jersey swaps and insights on sports parallels.
Marketing
fromForbes
1 day ago

To Get Powerful Publicity, Build A Narrative Strategy

Building a clear, consistent narrative strategy is essential for organizations to connect with stakeholders and achieve sustainable success.
Soccer (FIFA)
fromwww.bbc.com
5 days ago

Can you ever stop supporting your football team?

Supporting a football team is a lifelong commitment filled with joy and heartache, often chosen before one can fully understand the implications.
fromwww.bbc.com
4 days ago

I designed Everton's new stadium - now I have an 1878 tattoo

Just about everything that could happen did. I live in LA, I did the Staples Center - home of the Lakers. That was an important building to people, but it was nothing like Everton.
Liverpool FC
London politics
fromwww.bbc.com
2 weeks ago

Football Ultras: A menace or a force for good?

Scottish football Ultras, inspired by European terrace culture, represent a social media-driven subculture combining passionate fan engagement with controversial militant behavior, raising questions about their role in modern football.
Right-wing politics
fromwww.dw.com
2 weeks ago

Can Trump sell the MAGA crowd on soccer?

Donald Trump is promoting the 2026 World Cup to his supporters through a deepening relationship with FIFA, making the tournament politically associated with his presidency despite soccer's traditionally lower political profile in America.
Marketing
fromForbes
2 days ago

The Great Convergence: Why The Creator Economy's Future Belongs To Those Who Unite Social, Brand, And Talent

The entertainment industry is shifting power to creators, with traditional advertising losing relevance as the creator economy rapidly expands.
Soccer (FIFA)
fromwww.fourfourtwo.com
4 days ago

'It's a chance to put Iraq on a global stage not associated with war and conflict - the people are fanatical about football' Former Manchester United assistant aiming for World Cup glory

Iraq aims to qualify for the World Cup for the first time since 1986, facing Bolivia in a crucial play-off match.
fromESPN.com
3 weeks ago

Why Chelsea, Man United need League Cup success -- and how they can do it

Chelsea have not gone trophyless since 2018-19 and will be determined to ensure this season does not end that run. However, their position has become increasingly precarious. In the Women's Super League (WSL), despite winning the past six titles, they are nine points adrift of Manchester City at the top and are even in danger of falling out of the top-three race.
Chelsea
Social media marketing
fromwww.socialmediatoday.com
2 weeks ago

Reddit shares insight into the growth of sports fandoms in the app

Reddit published a comprehensive guide showing how users engage with sports content, revealing NFL season as the dominant driver of app downloads and engagement, with significant spikes during March Madness, Kentucky Derby, and other major sporting events.
fromwww.fourfourtwo.com
6 days ago

KSI succeeds where Ryan Reynolds' Wrexham were left frustrated after Dagenham & Redbridge announcement

KSI's involvement with Dagenham & Redbridge and the live streaming of their match on YouTube represents a significant milestone for the National League, allowing fans worldwide to engage with non-league football.
Liverpool FC
National Basketball Association
fromDefector
3 weeks ago

Senior Day Ain't What It Used To Be | Defector

Maryland honored four first-year basketball players as seniors, reflecting how the transfer portal has fundamentally transformed college basketball rosters and player retention.
fromIndependent
3 weeks ago

'The world of football and sports is sort of the Disneyland of drinking'

Leigh Steinberg has worked for five decades as a sports agent, particularly in the NFL and most notably with franchise quarterbacks. He doesn't need to do celebrity name-dropping; the evidence is all around him. On his shelf is a picture of him with Barack Obama. There's one of him with Julia Roberts on the set of Ocean's Eleven.
Los Angeles Rams
fromwww.bbc.com
3 weeks ago

'I'm a Chelsea fan but my grandad was a Vale hero'

He never lost [the passion]. He had so many tales to tell. He didn't like the modern diving and said [today's players] were 'so soft'. Baker said he was a Chelsea season-ticket holder and would be watching the game on 4 April with his cousin, at Stamford Bridge.
Chelsea
fromDefector
4 weeks ago

Imagining The End Of College Sports, With Spencer Hall | Defector

A dire white paper published by three administrators at the University of Louisville about how manifestly untenable and economically punitive the current state of college sports is, even for elite programs. The report is indeed very dire, and accurate insofar as it assesses that, whatever the future of college sports is, it's probably won't involve the NCAA and is also unlikely to get easier for non-elite institutions in an increasingly consolidating national business.
Podcast
Marketing
fromFast Company
2 weeks ago

AI will power Fandom from spectator to co-star

Generative AI enables media companies to maintain constant fan engagement by scaling personalized content creation beyond traditional production limits, transforming passive consumers into active co-creators within brand-safe parameters.
Soccer (FIFA)
fromwww.bbc.com
2 weeks ago

'It's an opportunity to write our names in history'

Northern Ireland faces Italy in a World Cup play-off semi-final on 26 March, with qualification representing the team's greatest achievement in 40 years.
Skiing
fromDefector
1 month ago

It's Time To Get Cozy At The Podium | Defector

Medal-winning Olympians swap damp performance gear for insulated outerwear and warm beanies on the podium to stay cozy after events.
fromPsychology Today
1 month ago

The Importance of Safe Spaces in Fandom

Fandom is first and foremost a community. It has a shared lexicon that includes in-jokes and rapidly evolving language that would be difficult to keep up with from the outside. Like any community, it has norms and values and standards of behavior. Fandom is also a marginalized community.
LGBT
Soccer (FIFA)
fromwww.theguardian.com
1 month ago

Everton fans left in the dark with need to find home comfort at new stadium

Everton's fixture schedule of predominantly weeknight matches at their new stadium is hindering fan adaptation and attendance, particularly affecting supporters from distant locations, children, and elderly fans.
Television
fromPsychology Today
2 months ago

Everyone's Talking About 'Heated Rivalry'-Here's Why

Romantic media elicit oxytocin, foster empathy, and provide a healthy escape that increases emotional understanding, resilience, and widespread audience appeal.
Mental health
fromPsychology Today
1 month ago

Has Sports Lost Its Luster in a Divided America?

Chronic societal unrest exhausts stress-response systems, causing emotional detachment that protects long-term health despite feelings of guilt.
Chicago Blackhawks
fromFast Company
1 month ago

How sports leagues are vying for Gen Z and Gen Alpha's attention to build the next generation of fans

Gen Z and Gen Alpha consume sports digitally, show lower avid-fan rates, and require teams to adapt content packaging and distribution.
fromThe Drum
1 month ago

How has personalization improved digital sports marketing?

Personalization is a tried-and-tested way to boost engagement while gathering valuable information about existing audiences - and is proving to be a key driver for the sports industry, says Rawnet's Harry Daniel. For brands looking to score with digital marketing, personalization is a winning long-term business strategy. Personalizing the user experience (UX) via websites and apps keeps fans engaged and enhances brand loyalty. It can help brands to grow, by extending their reach to new users and unleashing untouched opportunities for victory.
Online marketing
fromDefector
2 months ago

The World's Angriest Rangers Fans Might Be Right | Defector

Trudging back home in the Charlie Brown Christmas pose, the team that played the best regular season in all of the NHL just two seasons ago badly needed a boost in Monday night's contest against the Kraken. The Eastern Conference is still a big tin of sardines, after all, so it's only going to take a medium-sized hot streak for a bad team to change the story of its season. (See also: the Toronto Maple Leafs.)
National Hockey League
fromFast Company
1 month ago

Why isn't the day after the Super Bowl a national holiday?

According to Amanda Augustine, resident career expert for TopResume and a Certified Professional Career Coach, per a press release, employers should adjust to the anticipated lower attendance. "For many Americans, the Monday after the Super Bowl comes with a real post-game hangover, and I don't just mean from the snacks and cocktails. It's a mix of late nights, disrupted routines, and for some, a case of the post-game blues.
US news
New England Patriots
fromBoston.com
2 months ago

'We believe in you': Readers rally around the Patriots ahead of the Super Bowl

Patriots advanced to the Super Bowl and fans nationwide sent messages full of belief, advice, gratitude, and encouragement ahead of the big game.
US politics
fromWIRED
1 month ago

Super Bowl Tailgaters on Bad Bunny, Big Tech, and the Big Game

Super Bowl LX combined Silicon Valley's AI influence, surging prediction-market activity, polarizing halftime politics around Bad Bunny, and concerns about possible ICE enforcement.
Television
fromFast Company
2 months ago

Fanatics goes all-in on entertainment

Fanatics and OBB Media launched Fanatics Studios to create, finance, produce, and distribute sports-and-culture content across films, series, live events, and digital platforms.
fromBusiness Insider
1 month ago

The perks of being a fair-weather football fan

Cheering on your favorite team can cause severe mood swings, violent outbursts, and even, at times, tightness in your chest. It's why I'm a fair-weather fan. There's a backstory: I used to have a team. As a Baltimore native, when the Ravens came to our city in 1996, I was all in. After buying tons of black and purple, winning two Super Bowls, and then white knuckling through the lackluster seasons that followed, I decided to set a boundary for my own sanity.
National Football League
Relationships
fromHuffPost
2 months ago

These Tiny Rituals Are Surprisingly Easy To Implement - And They Can Save Your Friendships

Friendship rituals create consistent practices that strengthen bonds, foster vulnerability, and maintain connections during busy or changing life seasons.
NYC LGBT
fromTime Out New York
2 months ago

Where to horn out over 'Heated Rivalry' in NYC

Heated Rivalry has sparked a wave of queer-themed events across New York, including lookalike contests, trivia nights, raves, dance parties, and art sessions.
Washington DC
fromRiggo's Rag
2 months ago

Commanders' longtime stalwart said what every fan was desperate to hear

The Washington Commanders should re-sign Pro Bowl punter Tress Way due to his elite performance, consistency, and long-term special teams continuity.
Television
fromWIRED
1 month ago

The 'Heated Rivalry' Fandom Is Tearing Itself Apart

Obsessive parasocial fandom around a breakout hockey romance fuels intense online scrutiny, hate messaging, and ethical dilemmas for fan accounts handling paparazzi and unconsented content.
fromBavarian Football Works
1 month ago

Which fanbase do you have an irrational dislike for?

In the Bundesliga, the obvious starting point is Borussia Dortmund. Their Yellow Wall is iconic, the atmosphere incredible, and the tradition undeniable. Yet the nonstop "underdog versus Bayern Munich" narrative can feel exhausting. You respect the passion, but the moral-victory energy after narrow losses? That can grate. Then there's Schalke 04. Even during seasons when Schalke aren't competing near the top, the anti-Bayern Munich sentiment never fades. Maybe it's regional pride, maybe it's history,
Soccer (FIFA)
Soccer (FIFA)
fromFast Company
1 month ago

Change the game: How sports can drive social impact

Major 2026 sporting events create opportunities to expand youth sports access through local, affordable, and sustained community-driven programs and corporate partnerships.
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