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from WSB-TV Channel 2 - Atlanta
3 months ago
Marketing

World Federation of Advertisers discontinues small brand safety initiative after Elon Musk's X sues

World Federation of Advertisers discontinuing Global Alliance for Responsible Media due to lawsuit from social media platform X.

Elon Musk's X Sues Advertisers Over Alleged Boycott

Elon Musk's social media platform, X, formerly Twitter, has filed a lawsuit against advertisers for orchestrating a boycott, impacting the company's revenue.

Phony Stark aka Elon Musk Sues Advertisers For Allegedly Boycotting X

Elon Musk and X filed a lawsuit against advertisers colluding to boycott their social media platform.

Elon Musk's X Sues Advertisers Over Boycott

Elon Musk's company, X, has filed an antitrust suit against an advertising group and several corporations for allegedly causing significant revenue losses by boycotting the social media platform.

Trump Says Elon Musk Will Interview Him on Monday

Elon Musk interviewing Donald Trump on social media platform X.

Elon Musk declares "it is war" on ad industry as X sues over "illegal boycott"

Elon Musk's X Corp. sued WFA and large corporations for withholding advertising revenue from Twitter, seeking damages and injunction.

World Federation of Advertisers discontinues small brand safety initiative after Elon Musk's X sues

World Federation of Advertisers discontinuing Global Alliance for Responsible Media due to lawsuit from social media platform X.

Elon Musk's X Sues Advertisers Over Alleged Boycott

Elon Musk's social media platform, X, formerly Twitter, has filed a lawsuit against advertisers for orchestrating a boycott, impacting the company's revenue.

Phony Stark aka Elon Musk Sues Advertisers For Allegedly Boycotting X

Elon Musk and X filed a lawsuit against advertisers colluding to boycott their social media platform.

Elon Musk's X Sues Advertisers Over Boycott

Elon Musk's company, X, has filed an antitrust suit against an advertising group and several corporations for allegedly causing significant revenue losses by boycotting the social media platform.

Trump Says Elon Musk Will Interview Him on Monday

Elon Musk interviewing Donald Trump on social media platform X.

Elon Musk declares "it is war" on ad industry as X sues over "illegal boycott"

Elon Musk's X Corp. sued WFA and large corporations for withholding advertising revenue from Twitter, seeking damages and injunction.
moresocial-media-platform

UWM's Sarah DeCiantis on 4 social media trends to watch in 2024

The evolving nature of social media platforms makes it essential for businesses to have a social presence.
Meta's Threads app gained 100 million users in just five days, rivaling Twitter's growth in four years.

Elon Musk's X may lose $75M by year's end amid advertiser flight: report

Elon Musk's social media platform, X, formerly known as Twitter, may lose up to $75 million in advertising revenue by the end of the year as major brands pause marketing spending on the site.
Internal documents show that more than 200 ad units from major brands like Airbnb, Amazon, Coca-Cola, and Microsoft have either halted or considered pausing ad spending on X.
X has struggled with advertisers since Musk's ownership group acquired the company, and content moderation cuts have received backlash, leading to major brands pausing advertising on the platform.
#Elon Musk

Mark Cuban Challenges Elon Musk On Twitter Ad Efficacy - 'That's The Real World Today' - Meta Platforms (NASDAQ:META)

Mark Cuban questions the effectiveness of advertisements on social media platform X, formerly Twitter, and raises concerns about advertisers' results on the platform.
Elon Musk has implemented changes on X, such as sharing advertising revenue with creators, but advertisers are leaving the platform.
Cuban emphasizes that if ads on X were effective, businesses would tolerate hate speech, but the platform doesn't provide the same returns as other platforms.

"Boycott those losers": Netizens react as Apple, Disney, and other companies to pause their ads on X following Elon Musk's supposed antisemitic tweets

Top companies suspend advertising on Elon Musk's social media platform, X, after he commented on a post about Jews and Whites.
Elon Musk's comments sparked controversy and a heated debate on social media, with many netizens supporting him and discussing boycotting the brands that suspended their ads.

Mark Cuban Challenges Elon Musk On Twitter Ad Efficacy - 'That's The Real World Today' - Meta Platforms (NASDAQ:META)

Mark Cuban questions the effectiveness of advertisements on social media platform X, formerly Twitter, and raises concerns about advertisers' results on the platform.
Elon Musk has implemented changes on X, such as sharing advertising revenue with creators, but advertisers are leaving the platform.
Cuban emphasizes that if ads on X were effective, businesses would tolerate hate speech, but the platform doesn't provide the same returns as other platforms.

"Boycott those losers": Netizens react as Apple, Disney, and other companies to pause their ads on X following Elon Musk's supposed antisemitic tweets

Top companies suspend advertising on Elon Musk's social media platform, X, after he commented on a post about Jews and Whites.
Elon Musk's comments sparked controversy and a heated debate on social media, with many netizens supporting him and discussing boycotting the brands that suspended their ads.
moreElon Musk

European Commission tells staff to ditch ads on X

The European Commission's communications department has instructed EU executive services to stop running advertisements on a social media platform due to concerns over the spread of disinformation.
The Commission's actions follow growing scrutiny of the platform as a result of the bloc's new Digital Services Act.
EU services can still use the platform for communication but paid-for advertising is being suspended.
The Investigation into Jack Teixiera: Bellingcat beat FBI to a key interview, but NYT did not beat the FBI to IDing him

The Investigation into Jack Teixiera - emptywheel

DOJ has unsealed the arrest affidavit for Jack Teixiera.It describes the following investigative steps (and leaves out the one that Bellingcat got to first):
April 9 [Not described]: Aric Toler lays out how documents traveled from servers we now know were operated by Teixiera onto WowMao
April 10: FBI interviews the user who cross-posted a document released by Teixiera (this may be Lucca), who provided information about how Teixiera had first leaked text, then leaked documents, as well as providing basic information about Teixiera.
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