#sober-curious-movement

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Why the worries about kids drinking non-alcoholic beer?

Experts argue that alcohol-free beers and mocktails should not be sold to minors due to risks of unhealthy drinking habits.

'Emily in Paris' Misses the Mark About the Sober Curious Movement in France

The show 'Emily in Paris' requires suspension of disbelief due to its unrealistic portrayals of culture and lifestyles.

Dry January is over ... Long live Dry February? - Brooklyn Magazine

The sober curious movement is growing in North Brooklyn with non-alcoholic liquor stores, dry bars, and mocktails on restaurant menus.
Non-alcoholic options are becoming more inclusive for millennials and those who choose not to drink alcohol.

Spritz Sales Tripled Last Year Thanks to the 'Sober Curious' Movement

Spritz sales have tripled in restaurants and bars, making it one of the most popular cocktails.
The rise in spritz consumption is likely due to the demand for lower-alcohol drinks and the rise of the sober curious movement.

How Dry January became a branding event for Big Alcohol

Dry January has become a popular yearly ritual, with 44% of consumers saying they are likely to participate this year
Brands like Heineken are embracing the sober curious trend by promoting their non-alcoholic offerings as an acceptable choice for those abstaining from alcohol
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