How To Fix Your Performance Marketing StrategyBusinesses are focusing on short-term gains, increasing workload on performance marketing teams, lacking strategy, leading to budget creep and declining ad performance.
Ethical marketing in the age of hidden fees and deceptive pricing | MarTechBusinesses prioritize short-term gains at the expense of long-term brand health.Shift from building connections to chasing transactions leads to declining customer satisfaction.Concerns about deceptive practices leading to a national issue.