#search-generative-experience-sge

[ follow ]
#seo-strategy #google #ai-advertising #ad-creative-animations #generative-ai #conversational-search #ai-search
Marketing tech
fromThe Drum
1 week ago

Google unveils new AI ad tools for search, including new formats & animations

Google expanded generative AI in search and advertising, testing SGE-integrated ads and animation tools to boost ad attention and visibility for marketers.
Marketing tech
fromThe Drum
2 weeks ago

Google's Search Generative Experience will transform content

Generative search and Google's SGE require marketers to adopt conversational, snackable content and rethink keyword research and SEO tactics.
Marketing tech
fromThe Drum
2 months ago

Will Google's imminent AI results page kill click-through? Not if you're prepared

Google's SGE will embed AI-generated answers in search results, reducing website click-through rates and disrupting organic SEO strategies.
[ Load more ]