Rivian CEO says he deliberately didn't follow the same strategy that Elon Musk set out at TeslaRivian aims to differentiate itself from Tesla by creating a distinct identity and product experience in the EV market.
Rivian CEO details 'very intentional' move he made to be different than TeslaRivian's CEO RJ Scaringe chose a unique trajectory for his company to create a distinct identity separate from Tesla's success.
Rivian's CEO explains why there won't be just one winner in the EV marketRivian CEO RJ Scaringe advocates for a diverse array of EV brands to stimulate growth and offer more choices to consumers.
Rivian CEO On Dealer Laws: 'As Close As You Can Get To Corruption'Rivian CEO RJ Scaringe criticizes dealer franchise laws in the U.S. as corrupt and detrimental to direct manufacturer-consumer interactions.
Rivian CEO explains why he made 'a very intentional effort' not to copy Tesla's strategyRivian aims to differentiate itself from Tesla, intentionally avoiding following Musk's playbook.
Rivian CEO says he deliberately didn't follow the same strategy that Elon Musk set out at TeslaRivian aims to differentiate itself from Tesla by creating a distinct identity and product experience in the EV market.
Rivian CEO details 'very intentional' move he made to be different than TeslaRivian's CEO RJ Scaringe chose a unique trajectory for his company to create a distinct identity separate from Tesla's success.
Rivian's CEO explains why there won't be just one winner in the EV marketRivian CEO RJ Scaringe advocates for a diverse array of EV brands to stimulate growth and offer more choices to consumers.
Rivian CEO On Dealer Laws: 'As Close As You Can Get To Corruption'Rivian CEO RJ Scaringe criticizes dealer franchise laws in the U.S. as corrupt and detrimental to direct manufacturer-consumer interactions.
Rivian CEO explains why he made 'a very intentional effort' not to copy Tesla's strategyRivian aims to differentiate itself from Tesla, intentionally avoiding following Musk's playbook.