#revenue-operations

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Marketing tech
fromMarTech
1 week ago

The overlooked infrastructure problem holding personalization back | MarTech

Personalization is now a baseline expectation, and scaling it requires verified data, automation, and real-time operations to fix revenue operations infrastructure.
fromMarTech
4 months ago

The profile of RevOps is rising in many organizations | MarTech

The study, 'The Rise of RevOps to the C-Suite,' found RevOps is taking on a much larger role in how organizations plan, forecast and manage business performance.
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