AMA Launches Enhanced Data Management Tool For Brands - Podcaster NewsThe update simplifies first-party data management for brands through Google Sheets integration, enhancing personalization and real-time relevance in campaigns.
The $3bn question: What brands can learn from political campaignsPolitical advertising impacts all media efforts, influencing brands beyond election cycles with real-time strategies and demographic targeting.
What does 'Real-Time Marketing' really mean? | MarTechReal-time marketing is about delivering information when the end user needs it, not necessarily immediately.
How brands can win the Super Bowl without a $7m adMarketers can leverage the hype and engagement of the Super Bowl without buying a commercial spot.Real-time marketing efforts during the Super Bowl can generate significant buzz and engagement for brands.
Interesting Examples of Out-of-the-Box Marketing Ideas [Marketing Update]Domino's real-time marketing through customer Twitter comments on Times Square billboard.