#real-time-marketing

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fromBusiness Matters
1 month ago

How Data-Driven Insights are Enhancing Brand Engagement at Vibe Marketing

Brand engagement now focuses on timing, relevance, and actionability, not just storytelling.
Vibe Marketing transforms raw data into real-time signals for campaign optimization.
Vibelet provides real-time insights to improve brand responsiveness during campaigns.
Marketing tech
fromThe Drum
2 months ago

The ANA's 72-hour AI challenge: How EY, Plante Moran & Spectrum Reach made TV history

AI-driven marketing can drastically reduce campaign launch time from weeks to mere days.
Marketing tech
fromThe Drum
2 months ago

Winning in the mindset era: 'it's not about chasing impressions, but making real ones'

Marketers must adapt to the 'mindset era' by understanding consumer emotions and interests to create effective, relevant advertising.
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