Asia's Streaming Market Forecast to Grow 40 Percent to $89B by 2029Online video revenue in Asia is set to grow by 40% in five years, surpassing traditional TV revenue by 2027.
Press Release: Google Aquires You TubeGoogle acquired YouTube for $1.65 billion to enhance online video experiences and leverage each other's strengths.
Will Google's Big Bet Pay Off?Google's acquisition of YouTube signifies its strategy to dominate the online video market and enhance revenue growth through video ads.
Press Release: Google Aquires You TubeGoogle acquired YouTube for $1.65 billion to enhance online video experiences and leverage each other's strengths.
Will Google's Big Bet Pay Off?Google's acquisition of YouTube signifies its strategy to dominate the online video market and enhance revenue growth through video ads.
Learn how Audi's fan-made farewell for the iconic R8 model drove engagementAudi's 'The Last Lap' campaign creatively engaged R8 fans by allowing them to direct the farewell video, enhancing emotional connection and brand loyalty.
Digital Media to Claim Growing Share of Asia Pacific Advertising Market - StudyThe advertising market in the Asia-Pacific region is expected to grow steadily with digital media expanding significantly, driven by key markets like India and growth in retail media and online video.
The DrumHigh-speed Internet fuels multimedia content onlineStock music enhances marketing content cost-effectively
Streaming video changed the internet foreverOnline marketing for movies in 1995 lacked short URLs and dedicated websites.Watching a trailer on the slow internet connection in the 90s sparked an obsession with online video.
Instream Or Out? Why It's So Hard To Accurately Label Video Inventory | AdExchangerMedia quality controversy rising in online video due to mislabeled inventory, impacting pricing and user experience.