#online-audio
#online-audio

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Edison Research releases "The Infinite Dial" annual survey of American digital media use

The Infinite Dial is the longest-running survey of digital media consumer behavior in the U.S.

Annual reports focus on online audio trends and insights.

Over 5,000 Americans are surveyed to capture data on digital media.

The 2025 edition was released via a webinar featuring key insights.

Podcast consumption in America reaches an all-time high, with 70% of people aged 12+ having listened to a podcast.

The Infinite Dial is the longest-running survey of digital media consumer behavior in the U.S.

Annual reports focus on online audio trends and insights.

Over 5,000 Americans are surveyed to capture data on digital media.

The 2025 edition was released via a webinar featuring key insights.

Podcast consumption in America reaches an all-time high, with 70% of people aged 12+ having listened to a podcast.

Over 228 million Americans listen to online audio monthly, marking a significant growth in audience engagement.

Younger audiences dominate online audio consumption, with 90% of 12-34-year-olds tuning in regularly.

Online audio brand awareness is led by Spotify, with rising competition from YouTube Music.

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