fromVariety
1 day agoAmazon Doubles Down on India Streaming Wars With Two-Platform Strategy
"India is a really heterogeneous and diverse country with customers having very different needs," Gandhi said during the panel discussion moderated by Vivek Couto of Media Partners Asia, which organizes APOS. "Prime Video caters to customers who are subscription-ready, who have actually transitioned to streaming as their first choice or the only choice of entertainment."
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