Marketing
fromForbes
2 days agoPersonal Branding Trends For 2026 - Part 1
Authentic, human-centered personal branding—supported but not replaced by AI—is essential in 2026 amid hybrid work and multigenerational workplace expectations.
Boomers and Gen X often see flexibility as a tool for managing work-life balance or caregiving responsibilities. Millennials view it as a non-negotiable element of trust and autonomy, while Gen Z perceives it as a reflection of an employer's adaptability and tech-savviness. Offering hybrid or remote options alone isn't enough for workplace designers and change managers. Organizations must clearly define flexibility across roles and levels and be prepared to support it through policies, digital infrastructure, and space planning.