#mobility-media
#mobility-media

[ follow ]

Uber hires Target, Albertsons retail media maven to lead ads business

Kristi Argyilan has been appointed as global head of Uber Advertising to enhance ad products and attract non-endemic advertisers.

What is mobility media and why it's the next big thing in advertising

Uber is generating revenue through mobility media by offering targeted, contextualized advertising to users during their rides.

Mobility media leverages location and destination data to deliver personalized ads, enhancing relevance and effectiveness.

[ Load more ]