#mens-skincare

#mens-skincare

"Skincare products were historically marketing toward women both in message and packaging," Hartman told Business Insider. That is changing, but the vast majority of skincare products are still aimed at women, which he believes has "discouraged men from fully participating or feeling as though the products were meant for them." As a result, male clients are overwhelmed by the options.

The Grey Comfort+ moisturizer is a standout product that excels in providing hydration, thanks to ingredients like niacinamide and sodium hyaluronate, making it worthwhile despite its cost.