#measurement-standard

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AdExchanger
8 months ago
Marketing

Expect Less Talk, More Action And Ad Industry Sustainability Standards In 2024 | AdExchanger

The marketing industry is shifting from talking about sustainability to taking action and implementing measurement standards.
There is a growing sense of urgency to address climate change as consumers prioritize sustainability and expect brands to take action.
Measuring emissions and sharing data across the industry is crucial for making informed decisions and reducing the ad industry's environmental impact. [ more ]
#sustain
AdExchanger
8 months ago
Online marketing

Expect Less Talk, More Action And Ad Industry Sustainability Standards In 2024 | AdExchanger

The marketing industry is shifting from talking about sustainability to taking action and implementing measurement standards.
There is a growing sense of urgency to address climate change as consumers prioritize sustainability and expect brands to take action.
Measuring emissions and sharing data across the industry is crucial for making informed decisions and reducing the ad industry's environmental impact. [ more ]
AdExchanger
8 months ago
Online marketing

Expect Less Talk, More Action And Ad Industry Sustainability Standards In 2024 | AdExchanger

The marketing industry is shifting from talking about sustainability to taking action and implementing measurement standards.
There is a growing sense of urgency to address climate change as consumers prioritize sustainability and expect brands to take action.
Measuring emissions and sharing data across the industry is crucial for making informed decisions and reducing the ad industry's environmental impact. [ more ]
AdExchanger
8 months ago
Online marketing

Expect Less Talk, More Action And Ad Industry Sustainability Standards In 2024 | AdExchanger

The marketing industry is shifting from talking about sustainability to taking action and implementing measurement standards.
There is a growing sense of urgency to address climate change as consumers prioritize sustainability and expect brands to take action.
Measuring emissions and sharing data across the industry is crucial for making informed decisions and reducing the ad industry's environmental impact. [ more ]
AdExchanger
8 months ago
Online marketing

Expect Less Talk, More Action And Ad Industry Sustainability Standards In 2024 | AdExchanger

The marketing industry is shifting from talking about sustainability to taking action and implementing measurement standards.
There is a growing sense of urgency to address climate change as consumers prioritize sustainability and expect brands to take action.
Measuring emissions and sharing data across the industry is crucial for making informed decisions and reducing the ad industry's environmental impact. [ more ]
AdExchanger
8 months ago
Online marketing

Expect Less Talk, More Action And Ad Industry Sustainability Standards In 2024 | AdExchanger

The marketing industry is shifting from talking about sustainability to taking action and implementing measurement standards.
There is a growing sense of urgency to address climate change as consumers prioritize sustainability and expect brands to take action.
Measuring emissions and sharing data across the industry is crucial for making informed decisions and reducing the ad industry's environmental impact. [ more ]
AdExchanger
8 months ago
Online marketing

Expect Less Talk, More Action And Ad Industry Sustainability Standards In 2024 | AdExchanger

The marketing industry is shifting from talking about sustainability to taking action and implementing measurement standards.
There is a growing sense of urgency to address climate change as consumers prioritize sustainability and expect brands to take action.
Measuring emissions and sharing data across the industry is crucial for making informed decisions and reducing the ad industry's environmental impact. [ more ]
moresustain
AdExchanger
8 months ago
Privacy technologies

Expect Less Talk, More Action And Ad Industry Sustainability Standards In 2024 | AdExchanger

The marketing industry is shifting from talking about sustainability to taking action and implementing measurement standards.
There is a growing sense of urgency to address climate change as consumers prioritize sustainability and expect brands to take action.
Measuring emissions and sharing data across the industry is crucial for making informed decisions and reducing the ad industry's environmental impact. [ more ]
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