#marketing-shift

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Independent
3 weeks ago
Women in technology

The 'Bumble Fumble': Dating is hard enough - why are the apps making it worse?

Bumble shifted from empowering women to pressuring them for more sex. [ more ]
www.nytimes.com
5 months ago
Marketing

Why People Are Camping Out at Target for the Valentine's Stanley Tumbler

Target stores are experiencing chaos as customers scramble to buy special-edition Stanley cups in collaboration with Starbucks for Valentine's Day.
Stanley, a company known for selling bottle-adjacent products, has shifted its marketing focus from men to women. [ more ]
Fast Company
6 days ago
Marketing

CMOs are in trouble. Should anyone care?

CMOs are facing faster turnover, evolving roles, and increasing pressure for short-term results, raising questions about the relevance of their positions in companies and society. [ more ]
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