Media industryfromExchangewire3 weeks agoNew AI Study Shows Effie UK Winners Outperform on Emotion, Attention & Correct Brand RecallEffie UK Award winners outperform non-winning campaigns in emotional engagement and brand recall.
Media industryfromExchangewire3 weeks agoNew AI Study Shows Effie UK Winners Outperform on Emotion, Attention & Correct Brand RecallEffie UK Award winners outperform non-winning campaigns in emotional engagement and brand recall.
Marketing techfromMarTech1 month agoWhy don't martech vendors provide a tool for the metric that matters? | MarTechIncremental sales are essential for measuring true marketing effectiveness, contrasting traditional attribution methods that can misrepresent results.
Marketing techfromMarTech1 month agoWhy don't martech vendors provide a tool for the metric that matters? | MarTechIncremental sales are essential for measuring true marketing effectiveness, contrasting traditional attribution methods that can misrepresent results.
