#marketing-agencies

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Silicon Canals
1 week ago
Data science

Diversity as a growth strategy: A must for every business

Diversity and inclusion drive innovation and performance in marketing agencies. [ more ]
Sfgate
3 weeks ago
Marketing

Marketing Agency vs. Advertising Agency: Everything You Need to Know

Understanding the difference between marketing and advertising agencies is crucial when selecting the right agency for your business needs. [ more ]
The Drum
5 months ago
Marketing

Looking for an agency in Bristol? Here are 10 recommended by marketers

Bristol is home to some great marketing agencies
The Drum Recommends is a free service that helps marketers find trusted agencies [ more ]
Forbes
5 months ago
Marketing

Council Post: How Staying Committed To Your Marketing Agency Can Boost Your Success

Forging long-term partnerships with marketing agencies can provide in-depth knowledge of your business and enable them to craft tailored marketing strategies.
Long-term partnerships can ensure consistency in branding and messaging, building trust and recognition among your audience.
Investing in long-term agency relationships can lead to cost savings and increased efficiency in marketing campaigns. [ more ]
Forbes
2 months ago
Privacy professionals

Council Post: How To Protect Your Agency When It Comes To Clients And Privacy Regulations

Have clients sign a waiver acknowledging data protection responsibility
Avoid relying on AI or copying policies, collect necessary data only, utilize privacy policy generator [ more ]
Entrepreneur
2 months ago
Artificial intelligence

AI May Not Take Your Job, But Someone Using AI Will | Entrepreneur

AI is significantly impacting marketing and PR agencies.
AI tools are increasingly being used by professionals in the industry. [ more ]
Digiday
2 months ago
Artificial intelligence

Media Buying Briefing: Agencies' AI efforts lead to aliens and Whoppers

AI experimentation is entering a more extensive phase in agencies, but uncertainty persists.
AI technology is still in its early stages with potential for growth and development. [ more ]
The Drum
5 months ago
Artificial intelligence

'Intoxification,' control, and the future: Marketers must assert our agency

The role of marketing, digital, and advertising agencies in a world dominated by machine learning and AI
The importance of agency and control over one's actions and consequences [ more ]
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