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#youthforia
time.com
4 months ago
Marketing

Makeup Brand Youthforia Faces Backlash Over Dark Foundation That Looks Like Jet Black' Paint

Youthforia faces criticism for lack of inclusivity in foundation shades. [ more ]
The Drum
9 months ago
Marketing

Lessons from viral makeup brand Youthforia on growing a startup beyond founder's fame

Makeup brand Youthforia has hired its first marketer to scale the brand beyond the founder's fame.
Fiona Co Chan, the founder of Youthforia, secured a $400,000 investment on Shark Tank, which helped take the brand to its next growth phase. [ more ]
time.com
4 months ago
Marketing

Makeup Brand Youthforia Faces Backlash Over Dark Foundation That Looks Like Jet Black' Paint

Youthforia faces criticism for lack of inclusivity in foundation shades. [ more ]
The Drum
9 months ago
Marketing

Lessons from viral makeup brand Youthforia on growing a startup beyond founder's fame

Makeup brand Youthforia has hired its first marketer to scale the brand beyond the founder's fame.
Fiona Co Chan, the founder of Youthforia, secured a $400,000 investment on Shark Tank, which helped take the brand to its next growth phase. [ more ]
moreyouthforia
Who What Wear
8 months ago
Fashion & style

I'm 43 and Agree With Gen Z-This Emerging Makeup Brand Is About to Take Over

Makeup brand Neen aims to cater to makeup lovers of all ages with their high-performance and consciously formulated products.
Neen's innovative monthly subscription card allows people to test the product before committing to a full-sized purchase, reducing waste and clutter. [ more ]
PR Daily
9 months ago
Marketing

The Scoop: How E.L.F. used social media to become the dupe king - PR Daily

E.L.F. is a makeup brand that sells affordable products similar to more expensive ones.
E.L.F. has been successful in using disruptive marketing and strategic partnerships to grow its audience. [ more ]
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