Kia's 2030 EV sales target now stands at 1 million units annually, a reduction of roughly 20% from the previous target of approximately 1.26 million units. This adjustment reflects the impact of eliminated US EV subsidies and a slowdown in battery-electric sales.
Lucid's revenue is growing fast, the product lineup is winning awards, and the strategic story sounds compelling on paper. Yet, the financials keep telling a harder truth. For a company asking investors to believe in a technology-forward future, a stumbling AI demo at your own showcase is not the confidence-builder the market needed today.