The Media's Plan for Trump's Next Term: "Lifestyle Coverage"Media companies are shifting focus towards lifestyle content amid ongoing political turmoil, reflecting a change in audience engagement strategies.
Bumble Goes Up Against Dating App Rivals With Amelia Dimoldenberg PartnershipBumble partners with Amelia Dimoldenberg to enhance lifestyle content and support self-expression in dating.
How FootballCo's Jason Wagenheim is appealing to 'soccer curious' advertisers in the U.S.FootballCo aims to attract U.S. soccer fans by blending lifestyle and sports content, targeting non-sports native advertisers.
TikTok Launches TikTok Notes, Its Photo and Text App in Select Regions - Lindsey GambleTikTok introduces TikTok Notes app for lifestyle content in Canada and Australia, resembling Instagram's early days.
Yahoo News is launching a creators program to publish lifestyle content (exclusive)Yahoo News is testing a creator program for lifestyle content creators.Creators can monetize stories through ad and affiliate revenues.