from24/7 Wall St.
3 days agoStarbucks' Horrible Future
Niccol was expected to be a turnaround artist due to his track record at Taco Bell and Chipotle. His magic at Starbucks has been a line of statements primarily about how Starbucks might return to its roots as a community coffeehouse where baristas are friendly and well-dressed. When people order, their orders will come fast. The baristas will remember people's names.
Business

