Google Search Ad Rulings Spur Rethinking of Trademark Precedent
Recent appeals court rulings suggest buying ads linked to competitors' names may not infringe trademarks, with calls for further clarity on 'use in commerce.'
Even a Good Reason for Non-Use May Not Save Your Abandoned Trademark
Trademark rights are maintained through continuous use, and nonuse for three consecutive years can lead to a presumption of abandonment.
Google Search Ad Rulings Spur Rethinking of Trademark Precedent
Recent appeals court rulings suggest buying ads linked to competitors' names may not infringe trademarks, with calls for further clarity on 'use in commerce.'
Even a Good Reason for Non-Use May Not Save Your Abandoned Trademark
Trademark rights are maintained through continuous use, and nonuse for three consecutive years can lead to a presumption of abandonment.