#kai-cenat

[ follow ]
#twitch
NYC music
fromPitchfork
1 month ago

I Went to a Hip-Hop Streamer Convention and All I Got Was This Piece of Content

Twitch streamer Tylil James captivates fans at MVP Arena with viral dance performances, showcasing the intersection of online fame and live entertainment.
NYC music
fromPitchfork
1 month ago

I Went to a Hip-Hop Streamer Convention and All I Got Was This Piece of Content

Twitch streamer Tylil James captivates fans at MVP Arena with viral dance performances, showcasing the intersection of online fame and live entertainment.
#gaming
UX design
fromTNW | Gaming
5 hours ago

Why gaming platforms are replacing games as the core driver of user engagemen

Engagement in gaming is increasingly influenced by surrounding features rather than just core gameplay.
Video games
fromThedrum
2 weeks ago

Why Brands Need To Pick Up The Controller And Level Up In The Gaming World

The pandemic significantly increased gaming engagement, with mobile gaming becoming a key focus for brands and content creators.
Social media marketing
fromThedrum
53 minutes ago

How to Leverage Creator-Led Marketing for Owned, Earned, and Paid Content on TikTok

Creator-led marketing is essential for brands, especially on TikTok, where influencer campaigns leverage owned, earned, and paid channels for maximum impact.
Wearables
fromGadget Review
5 hours ago

China's Gen Z Is Turning Dead Malls Into Real-Life AR Battle Royales

China is revitalizing empty malls by transforming them into AR battle royale arenas for young gamers, merging digital and physical experiences.
Podcast
fromBlack Enterprise
1 day ago

Charlamagne Tha God Credits 'People Who Are Not Being Performative' As Real Social Media Influencers

True influence is defined by authenticity, not follower count or likes.
#mrbeast
Media industry
fromObserver
1 week ago

Facing A.I. Slop and Shifting Algorithms, Brands Bet on Streamers to Stay Real

MrBeast exemplifies success in the creator economy, leveraging YouTube and livestreams while expanding into various media ventures.
Media industry
fromEntrepreneur
2 weeks ago

'I Live to Work': MrBeast Admits His Work-Life Balance Isn't 'Healthy' - Here's How He Built YouTube's Biggest Audience

MrBeast, with 476 million subscribers, admits to an unhealthy work-life balance while striving to make Beast Industries a major entertainment company.
Media industry
fromObserver
1 week ago

Facing A.I. Slop and Shifting Algorithms, Brands Bet on Streamers to Stay Real

MrBeast exemplifies success in the creator economy, leveraging YouTube and livestreams while expanding into various media ventures.
Media industry
fromEntrepreneur
2 weeks ago

'I Live to Work': MrBeast Admits His Work-Life Balance Isn't 'Healthy' - Here's How He Built YouTube's Biggest Audience

MrBeast, with 476 million subscribers, admits to an unhealthy work-life balance while striving to make Beast Industries a major entertainment company.
Marketing
fromForbes
3 days ago

The Streams Are Up, But The Fans Aren't There. What Music Marketing Is Getting Wrong Right Now

Music marketing needs to evoke genuine emotion to create lasting connections with audiences.
Games
fromGameSpot
3 days ago

Witness The Birth Of A New Gaming Genre This Week

Fake OS games are emerging as a new genre, with a community push for recognition and a week-long sale on Steam.
fromThe New Yorker
4 days ago

The New Age of Chess

Gukesh Dommaraju was drawn to chess instead of the athletic career his parents envisioned. His early victories, including the under-nine Asia championships, showcased his potential and led to family sacrifices for his training.
Board games
Humor
fromQueerty
4 days ago

Zach Noe Towers dishes on Twink Death, Leslie Jordan & what he really thinks about hooking up with fans - Queerty

Zach Noe Towers is a rising star in comedy, known for his unique voice and experiences in the queer community.
#youtube
Digital life
fromFast Company
5 days ago

Meet your favorite new way to watch YouTube

Channel Surfer transforms YouTube viewing into a classic TV experience with a grid-based channel guide and minimal distractions.
Social media marketing
fromTechCrunch
2 weeks ago

YouTube livestreams will now hold back ads during peak engagement to protect the vibe | TechCrunch

YouTube will hold back ads during peak chat engagement to enhance viewer experience and reward supporters with ad-free moments.
fromForbes
2 months ago
Social media marketing

YouTube: The Most Valuable Attention In Media That Brands Are Missing

Digital life
fromFast Company
5 days ago

Meet your favorite new way to watch YouTube

Channel Surfer transforms YouTube viewing into a classic TV experience with a grid-based channel guide and minimal distractions.
Social media marketing
fromTechCrunch
2 weeks ago

YouTube livestreams will now hold back ads during peak engagement to protect the vibe | TechCrunch

YouTube will hold back ads during peak chat engagement to enhance viewer experience and reward supporters with ad-free moments.
fromForbes
2 months ago
Social media marketing

YouTube: The Most Valuable Attention In Media That Brands Are Missing

Django
fromGameSpot
6 days ago

Pragmata's Diana Is Now A VTuber, And Is Inviting Other VTubers To The Moon

Diana, a VTuber from Pragmata, invites Usada Pekora to the moon for a collaboration filled with adorable conversations and gameplay highlights.
Social media marketing
fromEMARKETER
2 days ago

For creators, the reply button is the relationship

Replying to comments is the primary engagement method for US creators at 29%, significantly higher than in-person meetups at 4.9%.
Video games
fromLos Angeles Times
1 week ago

The Dodgers of esports: How L.A.'s Liquid Guild won the attention of over 100,000 people

The Race to World First in World of Warcraft is a competitive event where teams race to complete difficult content first, requiring extensive preparation and teamwork.
#hasan-piker
Left-wing politics
fromThe Atlantic
1 week ago

Asking the Wrong Questions About Hasan Piker

Hasan Piker's controversial views on Israel and Hamas spark debate within the Democratic Party about the limits of its ideological tent.
Left-wing politics
fromWIRED
2 weeks ago

Hasan Piker Built His Twitch Empire With Shure Microphones, Lumix Cameras, and Lots of Zyns

Hasan Piker maintains a rigorous daily routine to cope with pressure and manage his mental health amidst controversy.
Left-wing politics
fromThe Atlantic
1 week ago

Asking the Wrong Questions About Hasan Piker

Hasan Piker's controversial views on Israel and Hamas spark debate within the Democratic Party about the limits of its ideological tent.
Left-wing politics
fromWIRED
2 weeks ago

Hasan Piker Built His Twitch Empire With Shure Microphones, Lumix Cameras, and Lots of Zyns

Hasan Piker maintains a rigorous daily routine to cope with pressure and manage his mental health amidst controversy.
Podcast
fromThe Atlantic
6 days ago

How Short-Form Clips Took Over the Internet

Short video clips from long-form content have become the dominant unit of online media, surpassing traditional promotional roles.
Media industry
fromAdExchanger
6 days ago

Streaming Platforms Are Embracing Vertical Video. But At This Point, Is It Worth It? | AdExchanger

Streaming services are adopting vertical video features to enhance content discovery, but currently lack advertising opportunities.
Digital life
fromBusiness Matters
1 week ago

The Digital Shift: How Consumer Habits Are Forcing the UK Entertainment Sector to Innovate

UK consumers now abandon apps that take longer than three seconds to load, reflecting a significant shift in expectations across various sectors.
Media industry
fromDigiday
1 week ago

Why live streaming is a borderless $4 billion global opportunity

The shift to streaming platforms is transforming live event viewing, requiring advanced programmatic advertising solutions for global audiences.
#creator-economy
Social media marketing
fromDigiday
1 week ago

Vibes over metrics: Why more creators are holding IRL events to own their audience

IRL creator events are essential for creators to engage and build their brands beyond social media.
Social media marketing
fromDigiday
1 week ago

Vibes over metrics: Why more creators are holding IRL events to own their audience

IRL creator events are essential for creators to engage and build their brands beyond social media.
New York City
fromWIRED
4 weeks ago

In a Big Reversal, Zohran Mamdani Tells NYC Agencies to Use TikTok

New York City agencies can now use TikTok for communication, reversing a previous ban due to security concerns.
#gaming-industry
Social media marketing
fromThedrum
1 week ago

The State Of Influencer Marketing In Gaming

The gaming industry is rapidly growing, with revenues expected to reach $503.14 billion by 2025, driven by mobile gaming and influencer marketing.
Social media marketing
fromThedrum
1 week ago

The State Of Influencer Marketing In Gaming

The gaming industry is rapidly growing, with revenues expected to reach $503.14 billion by 2025, driven by mobile gaming and influencer marketing.
#tiktok
Games
fromTechCrunch
4 weeks ago

Go play this secret game in your TikTok DMs | TechCrunch

TikTok has introduced a secret emoji game in DMs where users bounce across alligators to compete for high scores.
Games
fromTechCrunch
4 weeks ago

Go play this secret game in your TikTok DMs | TechCrunch

TikTok has introduced a secret emoji game in DMs where users bounce across alligators to compete for high scores.
Video games
fromGamesBeat
4 weeks ago

Inside Clix Gaming's creator-powered business strategy

Cody 'Clix' Conrod is launching Clix Gaming, a brand and business centered on his success as a top Fortnite player.
Social media marketing
fromMail Online
2 weeks ago

Co-AI-chella! AI influencers cash in on the California music festival

AI influencers are generating significant content and revenue from events like Coachella despite not being real individuals.
NYC music
fromDefector
1 month ago

James Dolan Uses Madison Square Garden To Honor New York's Finest Mobile Gamers | Defector

Madison Square Garden hosts a campaign to support the NYPD, culminating in a concert for police and their civilian employees.
#openai
Media industry
fromArs Technica
3 weeks ago

OpenAI takes on another "side quest," buys tech-focused talk show TBPN

OpenAI's acquisition of TBPN will maintain its editorial independence while enhancing marketing and communications efforts.
Media industry
fromTNW | Investors-Funding
3 weeks ago

OpenAI has acquired the Silicon Valley talk show TBPN

OpenAI has acquired the Technology Business Programming Network, maintaining its editorial independence while integrating it into its strategy organization.
Media industry
fromArs Technica
3 weeks ago

OpenAI takes on another "side quest," buys tech-focused talk show TBPN

OpenAI's acquisition of TBPN will maintain its editorial independence while enhancing marketing and communications efforts.
Media industry
fromTNW | Investors-Funding
3 weeks ago

OpenAI has acquired the Silicon Valley talk show TBPN

OpenAI has acquired the Technology Business Programming Network, maintaining its editorial independence while integrating it into its strategy organization.
Washington DC
fromGothamist
1 month ago

The social media influencers now run Washington Square Park

Washington Square Park has transformed from a counterculture hub into a social media influencer destination, with content creators now dominating the space and competing with traditional park users.
Video games
fromwww.theguardian.com
1 month ago

In the killer world of online gaming, there are no hits any more just survivors

Highguard's rapid failure demonstrates that modern online games face extreme pressure to deliver immediate returns, leaving no room for player learning curves or developer iteration.
Brooklyn
fromBrooklyn Eagle
2 months ago

Welcome to the Influencer Economy

Influencers capture online attention and convert it into economic activity, reshaping distribution and brand monetization into a roughly $21 billion economy.
Tech industry
fromThe New Yorker
2 months ago

"TBPN" and the Rise of the Tech-Friendly Talk Show

Two tech entrepreneurs launched TBPN, a daily live-stream talk show promoting technology with an enthusiast perspective, securing a partnership to broadcast from the New York Stock Exchange trading floor.
fromThe Atlantic
2 months ago

The YouTuber Who Paid His Own Way Into Hollywood

At the box office earlier this month, four out of the five top-grossing movies were not from big companies. There was Solo Mio, an inspirational romantic drama starring Kevin James from the faith-based distributor Angel Studios; a filmed concert from the K-pop group Stray Kids; and a French adaptation of Dracula from the director Luc Besson that had already made big money overseas.
Film
Venture
fromFast Company
2 months ago

MrBeast's business empire stretches far beyond viral YouTube videos

MrBeast, via Beast Industries, is building a diversified $5 billion holding company spanning CPG, fintech, and food brands, rapidly scaling revenue and acquisitions.
Artificial intelligence
fromIntelligencer
2 months ago

The Robot Posters Aren't Alive ... Yet

Thousands of independent AI agents on a social platform produced humanlike interactions, emergent culture, and unsettling coordinated behavior suggesting potential for unexpected collective agency.
Chicago Blackhawks
fromFast Company
2 months ago

How sports leagues are vying for Gen Z and Gen Alpha's attention to build the next generation of fans

Gen Z and Gen Alpha consume sports digitally, show lower avid-fan rates, and require teams to adapt content packaging and distribution.
Music
fromwww.amny.com
2 months ago

Viral dancing influencer TJ talks how dance shaped his entire being | amNewYork

Street performances and online videos turned TJ's community-centered dancing into accessible, collaborative public movement rooted in New York energy.
Fashion & style
fromThe New Yorker
1 month ago

The Captivating Derangement of the Looksmaxxing Movement

Clavicular represents an inverse phenomenon to jolie laide: someone technically beautiful yet lacking erotic charisma through excessive pursuit of physical perfection.
NYC food
fromAol
1 month ago

5 New York City Eats That Went Viral On TikTok And Are Actually Worth The Hype

TikTok's viral NYC food recommendations often feature overpriced tourist traps with curated aesthetics, but some gems warrant verification through independent research and reviews before visiting.
Online marketing
fromThedrum
1 month ago

How Creators Can Take Your Brand To New Markets

Global online retail sales grew from 16% to 19% in 2020, and influencer marketing through content creators enables brands to enter new markets authentically and effectively.
Marketing
fromGamesBeat
2 months ago

Creators and developer studios are approaching the business of UGC in very different ways

Developer studios operate across multiple platforms while individual creators typically focus on a single platform, producing divergent strategies for brand integrations in virtual worlds.
Music
fromBrooklyn, NY Patch
2 months ago

Virtual DJ Battles Transform Online Music Competitions With Real-Time Audience Power-Ups In NYC

Jonathan Kaufman built a custom platform turning Brooklyn's silent DJ battles into interactive virtual competitions where online audiences choose audio, vote, and trigger power-ups.
Video games
fromKotaku
1 month ago

Jeff Kaplan: Stop Complaining About Games You Won't Play

Jeff Kaplan advises people complaining about games they haven't played to stop, as developers ignore such feedback and it accomplishes nothing.
NYC music
fromBlack Enterprise
1 month ago

Kevin Powell To Host Multimedia Summit For NYC Public High School Students

Kevin Powell hosts a multimedia summit for NYC high school students featuring workshops on writing, filmmaking, podcasting, music production, and photography.
Marketing
fromwww.marketingdive.com
2 months ago

How Coach co-created a campaign with Gen Z communities around the world

Coach launched its spring 2026 'Explore Your Story' campaign featuring the Tabby bag and readable book charms co-created with Gen Z communities through global listening and engagement.
Media industry
fromThe Drum
2 months ago

Livestreaming and eSports to drive the sports market in Asia

Asia is the fastest-growing sports market, driven by mobile, OTT, eSports, and live streaming, prompting platforms and brands to prioritize creative digital sports experiences.
fromPoynter
2 months ago

Gamertag Radio's Danny Pena and Riana Manuel-Pena join MediaWise's game streamer initiative - Poynter

When we look at what makes media literacy effective, the data shows it works best when the content and skills are delivered by a trusted messenger. MediaWise ambassadors, like those we're working with on G.A.M.E., build on that proven strategy to address information challenges facing their communities. If we want to reach people, trusted messengers are really the best voices to be delivering this content.
Media industry
fromMuse by Clios | Discover the latest creative marketing and advertising news. Muse by Clio is the premier news site covering creativity in advertising and beyond.
1 month ago

Creator Corner: Staples Baddie, Alysa Liu, Punch Monkey, Plus More Social Media Standouts | Muse by Clios

Kaeden Rowland has made shopping at Staples well, cool! A print specialist at one of the store's locations in upstate New York, this 22-year-old regularly posts videos of herself on the job. We watch her make cat mugs and help people strike the best poses for passport photos. She's the opposite of corporate-and that connects.
Social media marketing
Media industry
fromPoynter
1 month ago

Journalist-turned-news content creator Chris Vazquez on building a career in the creator economy - Poynter

Chris Vazquez transitioned from broadcast journalism student to independent news content creator, blending journalism, media literacy, and entertainment while working as a MediaWise ambassador.
fromHer Campus
1 month ago

Is Social Media Creating Micro-Celebrities?

The rise of TikTok and YouTube has dramatically changed the lives of content creators by turning social media into a legitimate career path rather than just a hobby. These platforms allow ordinary people to build massive audiences without traditional media connections, often through algorithm-driven exposure.
Social media marketing
Media industry
fromDigiday
2 months ago

Bloomberg's new video hub aims to keep audiences - and subscribers - on its own turf

Bloomberg launched a centralized video hub across its website and app to improve video discovery, increase engagement, and use video for subscriber retention.
fromKotaku
1 month ago

Asmongold Finally Cut From Mythic Talent Agency He Cofounded

We have spoken with Asmongold and mutually agreed to part ways. Mythic represents creators from a wide range of backgrounds and perspectives, and we are committed to fostering an environment grounded in respect and responsibility. We remain focused on supporting our creators and continuing our mission to help them build sustainable, long-term careers.
Media industry
[ Load more ]