Medium2 months agoUX designThe 7 Most Important Laws of UX Design in 2024Familiarity is crucial in UX design according to Jakob's Law Laws of UX design provide guiding principles for crafting exceptional user experiences. [ more ]
Medium3 months agoUX designTicketing UX made easy: The streamlined journey for Prague's commutersJakob's Law emphasizes the importance of designing interfaces that are familiar to users and leverage their existing mental models. The stress and frustration of navigating unfamiliar public transportation systems can negatively impact the overall travel experience. [ more ]