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Marketing
fromFast Company
6 days ago

AI will power Fandom from spectator to co-star

Generative AI enables media companies to maintain constant fan engagement by scaling personalized content creation beyond traditional production limits, transforming passive consumers into active co-creators within brand-safe parameters.
Intellectual property law
fromThe IP Law Blog
2 months ago

The Briefing: 2025 IP Resolutions Start With a Review of IP Assets (Featured)

Regular IP audits and proactive tracking of trademarks, copyrights, and patents protect and strengthen a company's valuable intellectual property assets.
Intellectual property law
fromAbove the Law
3 months ago

CLE Webinar - Anatomy Of A Modern IP Department: The Data Behind A Shift In Strategy - Above the Law

IP departments are shifting from cost centers to strategic drivers, changing investments, staffing, measurement, and technology adoption to improve performance and future readiness.
fromIPWatchdog.com | Patents & Intellectual Property Law
5 months ago

Lutron Electronics, Inc is Seeking an Intellectual Property Attorney

In this position, you will be responsible for providing a broad range of IP services to the company, both directly and in conjunction with external US and foreign IP counsel. The primary focus of your role will be eliciting invention disclosures, drafting and prosecuting patent applications worldwide, advising on trademark-related matters, analyzing third-party IP rights, and contributing to Lutron's global IP strategies.
Intellectual property law
Business
fromBusiness Insider
5 months ago

A Pop Mart exec wants Labubu and other blind box characters to have Mickey Mouse's staying power

Pop Mart aims to turn Labubu into a long-lasting, Disney-style IP through product investment, collaborations, content, theme parks, and celebrity-driven marketing.
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