#in-app-purchases-iap

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Video games
fromKotaku
2 days ago

Peak Devs Call Out Entitled Gamers Who Want Endless Free Updates

Endless support for games is not guaranteed; updates are considered a bonus, not a right.
fromwww.theguardian.com
2 days ago

Six great reads: the OnlyFans legacy, stolen cargo and Meta's creepy' glasses

Leonid Radvinsky's death leaves a void in the leadership of OnlyFans, a platform that has transformed the adult content landscape. His secretive management style and the controversies surrounding the site have raised questions about its future direction and stability.
Photography
fromwww.engadget.com
3 days ago

Apple Arcade just got two indie gems

Dredge+ is the complete edition of the game, with all released DLC content. This is pretty much a perfect video game that combines fishing with bone-chilling horror.
Board games
Media industry
fromAndroid Police
5 days ago

A fast-growing trend is having a big impact on Android entertainment apps

Short Drama apps are transforming the entertainment app market, with increased ad revenue and a shift towards ad-supported models.
#snapchat
Games
fromwww.theguardian.com
4 days ago

Why is gaming becoming so expensive? The answer is found in AI

PlayStation 5 prices have risen significantly due to increased demand for computing power driven by AI, alongside global economic disruptions.
#roblox
Business
from24/7 Wall St.
4 days ago

Roblox Is at Its Cheapest Valuation Since 2021. BTIG Makes the Case for Staying Long

BTIG maintains a Buy rating on Roblox Corp. despite lowering its price target, viewing the current valuation as a potential entry point for investors.
Marketing tech
fromGamesBeat
2 weeks ago

Roblox moves to take a cut of all brand integrations on its platform | exclusive

Roblox will charge creators fees for brand integrations based on user traffic and engagement starting next year.
Business intelligence
fromTheregister
5 days ago

Usage-based billing muddles software vendor pricing

Software companies risk revenue loss due to outdated financial systems and challenges in measuring usage-based services, especially with AI integration.
#apple-maps
Apple
fromMacRumors
6 days ago

Apple Lays Groundwork for Ads in Maps With iOS 26.5

Apple is introducing ads in Apple Maps, allowing local businesses to advertise based on user location and search terms.
Apple
fromTechCrunch
1 week ago

Ads are coming to Apple Maps, as Apple expands its business offerings | TechCrunch

Apple will allow targeted advertising on Apple Maps, starting in the U.S. and Canada, enhancing its business offerings and revenue potential.
Apple
fromTechCrunch
1 week ago

Apple Maps may be about to get ads | TechCrunch

Apple Maps is set to introduce ads, allowing businesses to bid for promotion in search results, potentially enhancing revenue.
Growth hacking
fromForbes
6 days ago

Stop Betting On One Platform: The Creator's New Monetization Playbook

Creators should diversify their platforms to build steady income and avoid dependency on a single source.
#indie-games
Games
fromEngadget
3 weeks ago

Ball x Pit on mobile, Piece by Piece x2 and other new indie games worth checking out

Indie games this week feature diverse genres including a roguelike shooter with tether mechanics, a cooperative environmental cleanup game with real-world donations, and a minesweeper-style card game.
Video games
fromEngadget
3 days ago

Indie Pass is a forthcoming subscription service exclusively for indie games

Indie Pass is a new subscription service for indie games launching on April 13, offering over 70 titles for $8 per month.
Video games
fromThe Verge
3 days ago

Indie Pass is a new subscription service just for indie games

Indie.io launches Indie Pass, a subscription service for indie games, priced at $6.99 per month, featuring over 70 titles starting April 13th.
Games
fromEngadget
3 weeks ago

Ball x Pit on mobile, Piece by Piece x2 and other new indie games worth checking out

Indie games this week feature diverse genres including a roguelike shooter with tether mechanics, a cooperative environmental cleanup game with real-world donations, and a minesweeper-style card game.
fromGSMArena.com
5 days ago

Aptoide launches alternative iOS game store in Japan

Japan is one of the most sophisticated mobile markets in the world. With AppArena, we're not just adding another icon to the Home Screen - we're bringing a new, AI-driven layer on top of the existing app ecosystem.
Apple
#instagram
Online learning
fromInvestopedia
2 weeks ago

10 Simple ChatGPT Methods for Non-Techies to Earn Money with Ease

Using ChatGPT for side hustles is increasingly popular as people seek extra income amidst rising living costs.
#applovin
Marketing tech
fromAol
2 months ago

AppLovin's ad tech business could steal Amazon's lunch

AppLovin has transformed into an AI-driven ad tech infrastructure capable of challenging DSPs like Amazon, showing high efficiency and rapid revenue growth.
Marketing tech
from24/7 Wall St.
1 month ago

AppLovin Has Been Absolutely Crushed in 2026. Can It Still Turn Itself Around?

AppLovin faces margin-risk from AI-driven ad optimization despite robust Q4 2025 financials and a retracted short-seller report that briefly pressured the stock.
Marketing tech
from24/7 Wall St.
1 week ago

AppLovin's Easy Money Era Is Over. Investors Should Proceed With Caution

AppLovin's stock has declined 47% from its peak due to investor skepticism and challenges in the digital advertising landscape.
#fortnite
Games
fromKotaku
1 week ago

Fortnite's New Peak Skin Costs Twice As Much As The Indie Game

Fortnite's new Peak-themed skin costs over twice the price of the actual game on Steam.
Games
fromwww.bbc.com
3 weeks ago

Fortnite-maker raising in-game currency prices 'to help pay the bills'

Epic Games is increasing V-Bucks prices starting March 19 to cover rising operational costs, while reducing battle pass prices and removing bonus currency rewards.
Games
fromKotaku
1 week ago

Fortnite's New Peak Skin Costs Twice As Much As The Indie Game

Fortnite's new Peak-themed skin costs over twice the price of the actual game on Steam.
Games
fromwww.bbc.com
3 weeks ago

Fortnite-maker raising in-game currency prices 'to help pay the bills'

Epic Games is increasing V-Bucks prices starting March 19 to cover rising operational costs, while reducing battle pass prices and removing bonus currency rewards.
Poker
fromBusiness Matters
3 weeks ago

How Crash-Style Gaming Platforms Are Driving Digital Revenue

Crash-style games generate substantial revenue through rapid game cycles, minimal operating costs, and high player engagement driven by simple mechanics and fast-paced gameplay.
Video games
fromGamesBeat
5 days ago

Inside Clix Gaming's creator-powered business strategy

Cody 'Clix' Conrod is launching Clix Gaming, a brand and business centered on his success as a top Fortnite player.
#apple
Apple
fromCNET
1 week ago

Apple Confirms It's Bringing Ads to Maps as Part of New Apple Business Platform

Apple is launching advertising on its Maps platform as part of a new service called Apple Business, starting this summer in the US and Canada.
Apple
fromGSMArena.com
1 week ago

Apple Maps will soon start showing ads, report claims

Apple plans to introduce advertisements in its Maps app to monetize the service, similar to Google Maps.
Apple
fromEngadget
1 week ago

Apple will reportedly start stuffing ads into the Maps app

Apple plans to introduce ads in the Maps app this summer, potentially boosting its services revenue.
Apple
fromCNET
1 week ago

Apple Confirms It's Bringing Ads to Maps as Part of New Apple Business Platform

Apple is launching advertising on its Maps platform as part of a new service called Apple Business, starting this summer in the US and Canada.
Apple
fromGSMArena.com
1 week ago

Apple Maps will soon start showing ads, report claims

Apple plans to introduce advertisements in its Maps app to monetize the service, similar to Google Maps.
Apple
fromEngadget
1 week ago

Apple will reportedly start stuffing ads into the Maps app

Apple plans to introduce ads in the Maps app this summer, potentially boosting its services revenue.
Mobile UX
fromThedrum
3 weeks ago

Admix powering AR In-Play ads in Reality Clash mobile game

Reality Gaming Group and Admix integrate In-Play ads into Reality Clash AR mobile game using proprietary rendering technology that maintains gameplay performance.
Media industry
fromTechCrunch
2 weeks ago

BuzzFeed debuts AI slop apps in bid for new revenue | TechCrunch

BuzzFeed launches Branch Office, an AI-focused spin-off company creating consumer apps designed for creativity, community building, and cultural connection through artificial intelligence technology.
fromThe Verge
6 days ago

150 million users later, Roblox competitor Rec Room is shutting down

"We never quite figured out how to make Rec Room a sustainably profitable business, and our costs always ended up overwhelming the revenue we brought in."
Video games
fromInc
1 month ago

How In-App Browsers Shape Measurement and Experience

When someone taps your link in a social app or email, it often opens in an in-app browser (embedded browser), a contained environment inside that app. Those in-app browsers don't share cookies, logins, or referral data with Safari or Chrome. They sever the continuity that website-centric analytics depend on. So these sessions look like anonymous visits.
Mobile UX
#game-trials
Games
fromEngadget
3 weeks ago

Google Play will let you try a game before you buy it

Google Play introduces Game Trials allowing free trial periods for paid games, Gemini-powered Play Games Sidekick for in-game assistance, and expanded indie game offerings with PC optimization.
Games
fromGSMArena.com
3 weeks ago

Google Play Games now lets you try the full version before you buy

Google Play Games introduces Game Trials for free testing of paid games, Community Posts for player discussion, Sidekick AI overlay for in-game tips, and expands paid game catalog with cross-platform play.
Marketing tech
fromTechCrunch
3 weeks ago

AI-powered apps can make money, but struggle with long-term retention, new data shows | TechCrunch

AI integration in apps does not guarantee profitability; AI-powered apps experience 30% faster subscriber churn than non-AI apps at the median.
fromAndroid Authority
1 month ago

YouTube's newest ad annoyance is testing the patience of mobile viewers

Several Reddit users are complaining that the YouTube Android and iOS apps now show annoyingly persistent overlay ads in the bottom-left corner. These ads are usually for third-party apps or websites, and persist even after the user repeatedly taps "Dismiss" in the three-dot menu. Note that there is no "X" on the banner itself, so several users don't even know they could dismiss the ad from within the three-dot menu in the first place.
Online marketing
Mobile UX
fromwww.theverge.com
1 month ago

Here's how Google describes its fee-reducing Apps Experience and Games Level Up programs

Apps must publish across all required form factors with exemplary quality standards including stability, performance, and design consistency to qualify for the Apps Experience Program.
Artificial intelligence
fromTechCrunch
1 month ago

Stripe wants to turn your AI costs into a profit center | TechCrunch

Stripe released a billing feature enabling AI startups to automatically pass through model costs to customers while applying customizable profit margins.
Video games
fromThe Verge
3 weeks ago

Live-service games are a mess

Live-service games represent a new entertainment model focused on continuous content delivery, with Fortnite as the dominant success story, while most competitors have failed despite industry-wide pursuit of similar profitability.
Games
fromTechCrunch
3 weeks ago

Google Play is adding new paid and PC games, game trials, community posts, and more | TechCrunch

Google Play expands gaming offerings with paid indie games, game trials, cross-platform play, wishlists, and community features to create a comprehensive gaming hub.
Social media marketing
fromMashable
1 month ago

X is reinventing its Creator Subscriptions. Here's what to know.

X launches Creator Subscriptions 2.0 with exclusive threaded content, subscriber-only feed posts, and enhanced creator tools to monetize audiences directly on the platform.
fromGSMArena.com
1 month ago

WhatsApp is allegedly launching a subscription service

WhatsApp is now rumored to be soon introducing a premium tier. This will be called WhatsApp Plus. It's said to offer several additional customization options to change the app theme, app icon, and accent colors, including 14 new icons and multiple color choices and interface elements.
Mobile UX
fromKotaku
2 weeks ago

Game Devs React To Valve's Boast Of How Few Profit On Steam

Steam's chart was designed to communicate that more games than ever are seeing revenue of over $100,000 per year. This, were it so clear cut, would be splendid news. According to the chart, in 2020 just 3,000 games "earned" $100k, but by 2025 that number had reached 5,863. Let's call it 6,000 for ease. That means twice as many games are hitting this figure compared to five years ago.
Video games
Marketing tech
fromThedrum
1 month ago

AI, mobile channels key for cricket season user acquisition: GlancexAdjust

Glance and Adjust released The Cricket Playbook for Growth Marketers, providing mobile advertising best practices for Indian marketers to capitalize on the 2024 cricket season using AI, machine learning, and device-based attribution.
#mobile-apps
fromTechCrunch
1 month ago

Jest, a marketplace for messaging games, is challenging the app store status quo | TechCrunch

Mobile game developers have largely been locked into app store distribution as the primary way to reach players. RCS games live in the messaging inbox, the stickiest surface on mobile, where people are already spending huge amounts of time talking to friends and family. We're building on an interaction pattern people already use every day.
Mobile UX
fromThedrum
2 months ago

Which UA model is right for you? the case for CPA in mobile

For example, CPA models tend to be very popular with on-demand apps or apps with subscription models based on, say, a free trial event. Examples of these include fitness apps (such as Peloton and Obe Fitness) or entertainment or VOD apps (such as Showtime, VUDU etc). In these instances, CPA is preferable as a performance model because it's easier to optimize towards a certain fixed price based upon fixed subscription fees and expected conversion rates.
Growth hacking
fromThe Drum
2 months ago

How to make your app stand out using App Store Optimisation

Optimizing app store listings through targeted keywords, metadata, creatives, and conversion tactics improves visibility and increases downloads amid intense app-store competition.
Marketing
fromBusiness Matters
2 months ago

How Digital Gaming Trends Are Reshaping Modern Entertainment Businesses

Crypto-enabled digital gaming transforms audience behavior, monetization, and engagement strategies for entertainment businesses by enabling transparency, speed, personalization, and new payment models.
fromAol
2 months ago

10 Surprising Ways People Are Already Making Real Money With AI

The recent rise of AI may be controversial, but one thing is certain: it's here to stay. Ethical considerations aside, AI has quickly become a practical tool that everyday people are able use to earn extra income, even in retirement. From turning life experience into digital products to helping small businesses work smarter, AI could open doors to flexible, low-stress ways to make money without starting from scratch.
E-Commerce
fromAndroid Police
1 month ago

I played 50 terrible games to find the only way to make mobile ads work

During my week-long binge, I played games that paused their own tutorials to run ads. I saw endless fake X icons and banners that hid the close button under the iPhone's Dynamic Island. Now, I'm not against ads, but I hate it when they feel like a penalty. I'm a gamer, and from what I've seen, PC and console games integrate ads much better. If mobile devs followed suit, mobile games might finally climb out of the mess they're in.
Marketing tech
Artificial intelligence
fromBusiness Matters
2 months ago

ChatGPT to carry adverts for some users as OpenAI searches for new revenue

OpenAI will trial advertising within ChatGPT and launch a cheaper ChatGPT Go tier to generate revenue and broaden access while claiming ads won't affect responses.
#mobile-gaming
Media industry
fromDigiday
2 months ago

How publishers leverage community as a personalization and revenue tool

Community-driven personalization converts engagement signals into deeper subscriber relationships, improved retention, and new revenue streams for publishers.
fromThe Drum
2 months ago

The 'In-App Gap': where premium eyeballs go to waste

In-app is far from a lawless, unpopulated no man's land of advertising. In fact, the latest stats show it's actually where audiences are spending most of their time. In the UK for example, just over two and a half hours a day are spent in the in-app environment, compared with only 20 minutes on the mobile web. That's a staggering 90% of the time on mobile spent in apps - whether messaging, social media, music, or gaming. It's a huge opportunity.
Marketing tech
fromExchangewire
1 month ago

Fixing the In-App Ad Quality Problem: Why It Pays to Act Now

In the fintech vertical, where growth depends on trust, the decision to monetise through in-app advertising is a bold bet, one that could backfire if a bad ad experience undermines user confidence. But Toss, South Korea's leading fintech super app with over 25 million users, turned that risk into a major revenue win by implementing filters based on user-level relevance and using behavioural signals and first-party data to block disruptive or inappropriate ad categories.
Marketing tech
Mobile UX
fromThe Verge
2 months ago

Nova Launcher's new owner might offer a version with ads

Instabridge acquired Nova Launcher, will maintain compatibility, may add ads to the free version while keeping Nova Launcher Prime ad-free, and is evaluating open-sourcing.
Mobile UX
fromTechCrunch
2 months ago

Consumers spent more on mobile apps than games in 2025, driven by AI app adoption | TechCrunch

In 2025, global consumer spending on non-game mobile apps exceeded spending on games for the first time, driven largely by rapid generative AI adoption and revenue growth.
fromEngadget
2 months ago

Apple will begin showing more App Store ads starting in March

More ads are coming to App Store search results starting in March, Apple shared on an advertising help page. The company first said that it would increase the number of App Store ads last month, and this new rollout of search ads will begin on Tuesday, March 3, according to a developer email viewed by MacRumors. "Search is the way most people find and download apps on the App Store, with nearly 65 percent of downloads happening directly after a search," Apple says.
Apple
Marketing tech
fromThe Drum
2 months ago

The in-game advertising landscape: It isn't child's play

In-game advertising integrates branded placements into game environments to reach a large, mature gaming audience, but requires data-driven strategy for effectiveness.
Video games
fromKotaku
1 month ago

Open World Fantasy RPG Promises No Day-One Microtransactions

Crimson Desert will launch as a premium $70 buy-to-play single-player game with no cash shop at launch and only cosmetic pre-order microtransactions.
Apple
fromArs Technica
2 months ago

Seven things to know about how Apple's Creator Studio subscriptions work

Apple offers a Creator Studio subscription bundling pro apps for $13/month ($130/year) with some apps remaining free or available as one-time Mac purchases.
Video games
fromArs Technica
2 months ago

Reports of ad-supported Xbox game streams show Microsoft's lack of imagination

Microsoft should expand Cloud Gaming with timed demos, ad-supported tiers, and short-term rentals to better reach occasional and hardware-limited players.
fromTechCrunch
2 months ago

Apple tells Patreon to move creators to in-app purchase for subscriptions by November | TechCrunch

What Patreon is referring to is the mandate Apple announced in 2024 around subscription billing changes. It said that Patreon must move all its creators to subscription billing using Apple's in-app purchase system by November 2025 or else Patreon would risk removal from the App Store. Apple made this decision because Patreon was managing the billing for some percentage of creators' subscriptions, and the tech giant saw that as skirting its App Store commission structure.
Apple
fromThe Verge
2 months ago

Xbox's Towerborne is switching from a free-to-play game to a paid one

You will own the complete experience permanently, with offline play and online co-op,
Video games
Apple
fromTechCrunch
2 months ago

Developers have made $550 billion on Apple's App Store since 2008 | TechCrunch

Apple's services business achieved record growth in 2025, with larger App Store usage, $550B paid to developers, booming Apple Music and Apple TV engagement.
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