#hybrid-events

#hybrid-events

Booyzen is working closely with a small team of creative strategists, industry advisors and business consultants to help transform SAFW into a hybrid platform that blends physical and digital experiences. "The new SAFW will move beyond being a single event to becoming a year-round ecosystem," she says. "It will focus on digital storytelling, designer visibility and meaningful market access - both locally and globally." The goal is to facilitate that through retail collaborations, art and design crossovers, education, and digital content creation.