What Is Hims Actually Selling?Hims & Hers Health's Super Bowl ad represents a shift towards addressing broader grievances and selling weight-loss solutions for both genders.
How Hims turned awkward men's health conversations into a $1.6B empireHims transformed men's health discussions by addressing taboo topics and offering telehealth services, leading to significant engagement and a $1.6B valuation.
What Is Hims Actually Selling?Hims & Hers Health's Super Bowl ad represents a shift towards addressing broader grievances and selling weight-loss solutions for both genders.
How Hims turned awkward men's health conversations into a $1.6B empireHims transformed men's health discussions by addressing taboo topics and offering telehealth services, leading to significant engagement and a $1.6B valuation.
How Celsius Became the King of Energy DrinksCelsius energy drinks are gaining popularity among Gen Z, marketed as healthier options amidst growing scrutiny over energy drink consumption.
What does it take to make it as a health marketing agency?Health marketing agencies see the healthcare and pharmaceutical sectors as lucrative due to the industry's high revenue potential and perceived recession-proof nature.
The public health comms gap: We have the behavioral data, now we have to use itThere is a gap between theory and practice in public health communications, leading to ineffective strategies and messages.