#greenbids

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Exchangewire
1 month ago
Marketing

Greenbids & The GoodNet Unite to Integrate Ethical Metrics in Programmatic Advertising

Greenbids partners with The GoodNet to revolutionize ethical advertising through AI integration
GoodNet's GoodIQ Ethical Media Index will enhance Greenbids' algorithm for responsible media buys [ more ]
Exchangewire
5 months ago
Marketing

Equativ & Greenbids Partner to Reshape the Sustainable Programmatic Future

Equativ partners with Greenbids to optimize sustainable ad operations using AI.
The collaboration aims to reduce digital advertising's carbon footprint through streamlined and sustainable media buying.
Early trials have shown a 40% decline in grams of CO2 equivalent per thousand impressions. [ more ]
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