#food-and-beverage-campaigns

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Social Media Today
4 months ago
Marketing

Snap Provides Tips for Advertisers Looking To Tap Into Super Bowl Discussion

Super Bowl promotions on Snap drive higher Ad Awareness Lift, especially when the campaign includes an AR Lens.
Using text and voiceover together can effectively communicate direct calls to action in Super Bowl advertisements, while featuring prominent shots of the product can entice viewers in food/beverage campaigns.
Celebrity/human presence, engaging storylines, and humor are key factors that drive better results in services campaigns such as sports betting, streaming, delivery, or utilities. [ more ]
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