#emotional-influence

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Factors That Influence Your Attention

Attention is a scarce cognitive resource that must be allocated wisely for optimal productivity.

Lighthouse Parents Have More Confident Kids

Sometimes, the best thing a parent can do is nothing at all.

Your mood may make you more likely to click on ads

Consumers use 'happier' words when in a good mood, enhancing the effectiveness of search ads by 50%.

Why You Shouldn't Follow the Crowd

Immersing in collective experiences can lead to losing individual perception and autonomy.
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