#e-commerce-strategies
#e-commerce-strategies

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Modern Retail+ Research roundup: Retailers' e-commerce, retail media and social media strategies were 2024's biggest trends

Retailers like Walmart and Best Buy updated e-commerce strategies to adapt to economic changes.

Investing in retail media is key for brand awareness in 2025.

#customer-experience

Council Post: Five Tips For Bringing A Personal Touch Back To Shopping With AI

AI enhances retail personalization by analyzing customer data to anticipate needs and improve recommendations.

Retailers must leverage AI and behavioral insights to create more meaningful customer experiences.

8 Ways To Connect Your Small Business with Customers (2024) - Shopify

Strong customer connections lead to loyalty, referrals, and higher profits.

Customer satisfaction is the starting point for building connections.

Loyal customers significantly increase spending compared to new ones.

Council Post: Five Tips For Bringing A Personal Touch Back To Shopping With AI

AI enhances retail personalization by analyzing customer data to anticipate needs and improve recommendations.

Retailers must leverage AI and behavioral insights to create more meaningful customer experiences.

8 Ways To Connect Your Small Business with Customers (2024) - Shopify

Strong customer connections lead to loyalty, referrals, and higher profits.

Customer satisfaction is the starting point for building connections.

Loyal customers significantly increase spending compared to new ones.

morecustomer-experience

Supergoop, Carhartt and Poppi are 2024 Modern Retail Awards winners

Modern brands are transforming through community engagement and innovative storytelling, setting new standards for brand building.

#holiday-marketing

Council Post: How To Leverage Social Shopping: 16 Holiday Tips For Brands

Social shopping is being integrated into year-end strategies to enhance buyer convenience and marketing effectiveness during the holiday season.

Council Post: How To Use Black Friday To Create Year-Round Customers

Retaining new customers is crucial for brands amid predicted decreases in discretionary spending during the holiday season.

Council Post: How 15 Agencies Are Preparing Now For Successful Holiday Campaigns

Advance planning for holiday campaigns is crucial for effectiveness and cost management.

31 Holiday Marketing Ideas To Earn More in 2023 - Shopify

The holiday season presents a lucrative opportunity for retailers, with sales projected to grow significantly this year.

Council Post: How To Leverage Social Shopping: 16 Holiday Tips For Brands

Social shopping is being integrated into year-end strategies to enhance buyer convenience and marketing effectiveness during the holiday season.

Council Post: How To Use Black Friday To Create Year-Round Customers

Retaining new customers is crucial for brands amid predicted decreases in discretionary spending during the holiday season.

Council Post: How 15 Agencies Are Preparing Now For Successful Holiday Campaigns

Advance planning for holiday campaigns is crucial for effectiveness and cost management.

31 Holiday Marketing Ideas To Earn More in 2023 - Shopify

The holiday season presents a lucrative opportunity for retailers, with sales projected to grow significantly this year.

moreholiday-marketing

E-Commerce Strategy: The Ultimate Guide

Allow advanced filtering for quick product searches

Diversify payment options to cater to a wider customer base

Council Post: How To Transform E-Commerce Marketing Data Into Profits In 2024

Data is crucial for marketing success, but knowing how to leverage it is equally important.

Utilize first-party data collected from e-commerce platforms for targeted marketing strategies.

Segment audiences based on RFM (recency, frequency, monetary values) for more effective advertising.

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