#e-commerce-giants

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The Business of Fashion
1 month ago
Marketing

Temu and Shein Are the 'Jaws' of Digital Advertising

Chinese e-commerce giants like Temu and Shein are disrupting fashion brands' advertising strategies on platforms like Facebook, Instagram, and Google.
The aggressive advertising spending by Temu and Shein can significantly impact other brands, making it more expensive to reach target customers. [ more ]
time.com
2 months ago
Tech industry

The Tax Loophole That Helps Temu and Shein Keep Prices So Low

E-commerce giants like Temu and Shein are impacting American small businesses and leading to plant closures and layoffs
Legislation is being drafted to reduce the trading advantage these companies have by exploiting a trade rule [ more ]
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