#dmarc

#dmarc

Yahoo and Google implemented new bulk mail standards, ensuring compliance from senders.

SPF and DKIM are essential for email authentication, with DMARC enforcing alignment of domains.

SPF is tied to the bounce domain; DKIM, to the signing domain, causing complexities in email authentication.

Alignment of SPF and DKIM is crucial for successful DMARC compliance, especially in dynamic email environments.

Many phishing emails bypass current DMARC checks, signaling a need for advanced email security measures.

The holiday season increases the risk of customer phishing attacks, necessitating stronger security measures to protect both customers and brand reputation.

EasyDMARC secures $20 million in Series A funding to enhance email security solutions, leveraging the new mandatory DMARC policies from major providers.

DMARC provides authentication when SPF and DKIM align with the domain in the From: address.

Compliance with DMARC is crucial for retailers to ensure effective communication and maintain operations amidst stricter email authentication requirements.

Google tightened spam enforcement with email authentication, one-click unsubscribe, and spam rate threshold.