#dentsu-report

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Marketing tech
fromEMARKETER
2 months ago

Creative services are a top retail media priority

Creative services are crucial for retail media networks according to 74% of decision-makers.
Time delays in creative processes are a significant challenge for brands utilizing RMNs.
Self-service tools offered by RMNs can enhance creative efficiency and speed.
Investing in creative capabilities and team collaboration should be a priority for RMNs.
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