#data-privacy-regulations

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The Drum
1 week ago
Marketing

8 insights about the future of addressability & measurement post-cookie from The Drum Live

The increasing importance of first-party data strategies. [ more ]
ComputerWeekly.com
6 days ago
Privacy professionals

How to manage data privacy versus the growing grab bag of requirements | Computer Weekly

Achieving full compliance with global data privacy regulations is extremely challenging and complex. [ more ]
AdExchanger
1 month ago
Privacy professionals

Flying Under The Radar Is Not A Realistic Compliance Strategy | AdExchanger

Regulators prioritize transparency, proper disclosures, and compliance with privacy policies.
Regulators focus on protecting sensitive data, honoring opt-out requests, and preventing manipulative design patterns. [ more ]
Future of Privacy Forum
2 months ago
Privacy professionals

The DNA of Genetic Privacy Legislation: Montana, Tennessee, Texas, and Virginia Enter 2024 with New Genetic Privacy Laws Incorporating FPF's Best Practices - Future of Privacy Forum

State legislators play a key role in regulating genetic privacy laws for direct-to-consumer genetic testing companies.
Regulators like the FTC are taking action against genetic testing providers for deceptive trade practices and mishandling sensitive data. [ more ]
Iapp
2 months ago
Privacy professionals

Platform aims to streamline children's privacy compliance for online game developers

k-ID focuses on protecting children's privacy in online gaming industry and assisting with data privacy regulations globally.
The k-ID platform aims to eventually expand across industries beyond gaming due to its sector-agnostic nature. [ more ]
Digiday
5 months ago
Privacy professionals

Programmatic for sellers: Unit 4 - The impacts of data privacy regulation

Data privacy regulations are rapidly developing worldwide, with GDPR in the EU and CCPA in California leading the way.
The variety of privacy laws creates challenges for the ad industry, as they differ in requirements for data collection and opt-in/opt-out options.
Marketers face difficulties in targeting audiences, tailoring messages, and measuring ad effectiveness due to data privacy regulations. [ more ]
Digiday
5 months ago
Privacy professionals

Programmatic for sellers: Unit 4 - The impacts of data privacy regulation

Data privacy regulations are rapidly developing worldwide, with GDPR in the EU and CCPA in California leading the way.
The variety of privacy laws creates challenges for the ad industry, as they differ in requirements for data collection and opt-in/opt-out options.
Marketers face difficulties in targeting audiences, tailoring messages, and measuring ad effectiveness due to data privacy regulations. [ more ]
MarTech
2 weeks ago
Deliverability

Modern email marketing: Data privacy, bulk email restrictions and more | MarTech

Being adaptable and focusing on bringing value is crucial for a successful email marketing strategy amidst constant changes. [ more ]
New York Post
3 weeks ago
Left-wing politics

TikTok raises free speech concerns on bill passed by US House that may ban app

TikTok raises free speech concerns about U.S. bill banning app due to ownership by ByteDance and potential national security risks. [ more ]
Forbes
1 month ago
Data science

Council Post: Farewell Third-Party Data, Hello First-Party Data

Marketers need to shift focus to first-party data due to the phase-out of third-party data driven by privacy regulations.
Various government regulations globally are restricting online data privacy, leading to the demise of third-party data. [ more ]
AdExchanger
2 months ago
Marketing tech

Qloo Snags $25 Million In Series C Funding To Unravel The Mystery Of Consumer Tastes | AdExchanger

Qloo raises $25 million in Series C funding led by AI Ventures
Qloo's AI-powered recommendation API sees increased demand due to data privacy regulations and cookie deprecation. [ more ]
Digiday
5 months ago
Marketing tech

Programmatic for sellers: Unit 4 - The impacts of data privacy regulation

Data privacy regulations are rapidly developing worldwide, with GDPR in the EU and CCPA in California leading the way.
The variety of privacy laws creates challenges for the ad industry, as they differ in requirements for data collection and opt-in/opt-out options.
Marketers face difficulties in targeting audiences, tailoring messages, and measuring ad effectiveness due to data privacy regulations. [ more ]
Digiday
5 months ago
Privacy professionals

Programmatic for sellers: Unit 4 - The impacts of data privacy regulation

Data privacy regulations are rapidly developing worldwide, with GDPR in the EU and CCPA in California leading the way.
The variety of privacy laws creates challenges for the ad industry, as they differ in requirements for data collection and opt-in/opt-out options.
Marketers face difficulties in targeting audiences, tailoring messages, and measuring ad effectiveness due to data privacy regulations. [ more ]
Digiday
5 months ago
EU data protection

Programmatic for sellers: Unit 4 - The impacts of data privacy regulation

Data privacy regulations are rapidly developing worldwide, with GDPR in the EU and CCPA in California leading the way.
The variety of privacy laws creates challenges for the ad industry, as they differ in requirements for data collection and opt-in/opt-out options.
Marketers face difficulties in targeting audiences, tailoring messages, and measuring ad effectiveness due to data privacy regulations. [ more ]
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